Welcome to The Business of Psychology podcast. The first episode of this brand new season of The Business of Psychology is a recording of the free webinar that I held with Chris Morin from Moonraker. Chris is an online marketing expert with tons of experience and a particular passion for helping psychologists and therapists get found by the right clients. I chose this to be our first episode because the trends I see as most threatening to independent practice in the short term are changes to the way that search engines work. This workshop with Chris is all about the simple strategies and steps that we can take now to make sure that we are the people that get found by the people that need us, rather than the generic platforms.
Full show notes and a transcript of this episode are available at The Business of Psychology
Episode Links:
Episode 103: Why you should specialise – old gold that is still important
Episode 128: Who are you helping? Three ways to specialise your psychology or therapy practice
Links for Chris:
LinkedIn: moonraker-ai
Website: moonraker.ai
Tools mentioned by Chris:
Website Optimizer
Links for Rosie:
Substack: substack.com/@drrosie
This week’s questions:
Rosie on Instagram: