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Mar 2025
1h 21m

#218 Outliers: Estée Lauder — A Success ...

Shane Parrish
About this episode
Most people hear "Estée Lauder" and think of cosmetics—lipstick, perfume, face cream. But the real story isn’t just about makeup—it’s about a woman being an unstoppable force. Estée Lauder didn’t just build a beauty brand; she rewrote the rules of an industry. She turned rejection into fuel, defied industry gatekeepers, and transformed a homemade face crea ... Show More
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