Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Sure, plenty of ad spots were star-studded, from Seal to David Beckham to Ben and Casey Affleck, but to what end? Many aimed for impact, but did they deliver? Autodesk CMO Dara Treseder offers hot takes on this year’s hits and misses from the big game’s ads. She joins h ... Show More
Yesterday
Your Rich BFF dishes on dopamine spending and the new money minefield, with Vivian Tu
Why does uncertainty make us less rational with money? And who should we trust for financial advice online? Vivian Tu, financial educator and CEO of Your Rich BFF, joins Rapid Response to break down today’s personal finance risks and opportunities, from “lifestyle inflation” and ... Show More
38m 7s
Mar 3
Rapid Recap: Iran, Anthropic vs. Pentagon, Paramount’s win, and more
Geopolitics is back at the top of every business leader's agenda — and the signals are coming fast. Host Bob Safian sits down with Rapid Response producer Alex Morris to cut through the noise and decode the stories shaping the business world right now: from Jeff Bezos' Washington ... Show More
28m 15s
Feb 26
Hailey Bieber, AI and fast launches: how e.l.f. Beauty is winning
Tarang Amin took the helm of e.l.f. Beauty at a pivotal moment and helped turn it from industry underdog to category disruptor, with a retail footprint spanning Sephora, Target, Dollar General, and H&M — while outperforming much of the beauty sector. Amin breaks down the unconven ... Show More
31m 8s
Feb 2025
Why These 5 Ads Are The Best and Worst Super Bowl LIX Ads (Part One)
Super Bowl ads aren’t just commercials—they’re a cultural moment, a case study in brand impact, and a $7 million gamble for 30 seconds of airtime. In this episode, Ralph and Lauren break down the best, the worst, and the most effective ads from this year’s game. From Wanda Sykes ... Show More
32m 17s
Feb 2025
Why These 5 Ads Are The Best and Worst Super Bowl LIX Ads (Part Two)
Super Bowl ads: they can be brilliant, they can be cringeworthy, and sometimes, they can just make you question everything. Welcome to part two where Ralph and Lauren go all in on the weirdest, most awkward, and most controversial ads of the year. From Coffee Mate’s disturbing to ... Show More
32m 45s
Feb 2025
How to Spot Effective Super Bowl Ads
A 30-second Super Bowl spot now costs over $7 million—a 337% increase since 1999. But does this massive investment drive real results? And what separates the memorable ads from the forgettable ones?<br /><br />Elena, Angela, and Rob explore what makes Super Bowl ads effective, fr ... Show More
25m 59s
Mar 2025
Nicole Parlapiano (Tubi) | Swing Big on Brand Building
<p>Jim's guest this week is Nicole Parlapiano, the Chief Marketing Officer of Tubi, and the woman behind so much of the strategy and innovation that sets Tubi apart from its competitors.</p><p>When we launched this podcast in 2019, no one had heard of Tubi. Now this eleven-year-o ... Show More
58m 42s
Jul 2024
📺 “$4.7B for NFL fans” — NFL Ticket’s lawsuit loss. Grindr’s AI wingman. The Return of the Billboard.
The NFL just lost an antitrust lawsuit over how you watch the NFL… so fans are getting paid.Every dating app stock is down except for Grindr… because Grindr’s got an AI wingman.And Billboards are back, baby… we’ll tell you how in an age of digital ads, Billboards are big.Plus, if ... Show More
23m 23s