Dr. Pepper is making an $18 billion play in the global coffee market, acquiring Dutch giant JDE Peet’s and splitting into two standalone companies. The deal creates a new coffee contender set to rival Nestlé.

Jenny Rae and Namaan break down why Dr. Pepper is betting big, what the move says about synergies and strategy, and why investors sent KDP’s stock down.

They also explore what this means for global beverage competition and whether Dr. Pepper can truly challenge Nestlé’s dominance.

Links:

Reuters: Keurig Dr Pepper brews coffee challenge to Nestlé with $18 billion JDE Peet’s takeover

Related Market Outsiders episodes you’ll love:

PepsiCo Earnings Surprise (July 2025) – Shares jump as Pepsi’s diversification strategy pays off, with implications for the broader drinks market.
Coca-Cola’s Growth Challenge (June 2025) – How Coke is managing slowing soda sales while leaning into new categories.

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