logo
episode-header-image
Jan 2025
4m 16s

Neuromarketing Insights

Kristies Lab
About this episode

In this episode of Kristie’s Talk, we delve into neuromarketing, the innovative field where neuroscience meets marketing. Learn how understanding subconscious consumer responses is transforming the way businesses connect with their audiences. From enhancing campaigns to predicting preferences, neuromarketing offers endless possibilities for marketing success. Tune in to explore the future of this cutting-edge approach!

Up next
Dec 2025
The Lonely Road of Leadership
Leadership is admired, but rarely understood. In this episode, Christina Khater opens up about the unseen side of being a CEO, the isolation, the weight of responsibility, and the silence that comes with being at the top. From decision-making that affects livelihoods to the quiet ... Show More
7m 22s
Dec 2025
Scaling With the Heart
Success is often defined by strategy, growth, and performance but what happens when you lead with values instead? In this episode, Christina shares her journey of building KristiesLab with purpose, resilience, and authenticity. From navigating self-doubt and cultural expectations ... Show More
5m 44s
Jan 2025
The lonely road of leadership: A CEO's truth
In this episode, Christina Khater uncovers The Lonely Road of Leadership: A CEO’s Truth. She explores the hidden struggles of leadership, loneliness, immense responsibility, and self-doubt, while offering insights on resilience, authenticity, and building a strong support network ... Show More
7m 3s
Recommended Episodes
Jul 2024
Neuromarketing Uncovered: Heuristics and Neuroscience in Marketing w/ Nokhez Usama | Below The Fold Podcast
<p>In this episode of 'Below the Fold,' we dive into the fascinating world of neuromarketing. We discuss how neuroscience shapes marketing decisions, uncovering the unconscious factors guiding consumer choices and new techniques emerging in the field. </p><p>Our conversation expl ... Show More
48m 51s
Feb 2022
225 - Blindsight and Neuromarketing
<p>In this episode, neuromarketing experts Prince Ghuman and Matt Johnson discuss the many strange examples from their book, Blindsight, in an effort to make us all smarter consumers, empowered to make better decisions after touring a showcase of all the less-obvious ways marketi ... Show More
59m 30s
Jul 2022
Neuromarketing in Business with Benny Briesemeister
<p>For decades, market research consisted mostly of surveys and focus groups. Now we have a host of new tools to track our audiences – what they see, what they read, what they think and how they feel. Today's episode of Brainfluence features neuroscience-based marketing expert Be ... Show More
31m 10s
May 2025
Neuromarketing: The Future of Marketing | Prince Ghuman & Dr. Matt Johnson
<p>You've definitely heard of marketing – but what about neuromarketing? Neuromarketing is the use of neuroscience to address marketing – more specifically, to address the limitations of common tools like A/B testing and market research. According to Prince Ghuman and Dr. Matt Jo ... Show More
1h 2m
Apr 2023
Neuroscience and Marketing: How to Hack the Buyer’s Brain
tail spinning
44m 44s
May 2024
Nerd Alert: How Accurate is Marketers’ Intuition?
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob discuss the r ... Show More
10m 7s
Feb 2025
Using Neuro-Linguistic Programming for More Influence and Sales
<p>Wondering why some marketing messages work better than others? Want to know the secret to creating content that compels people to take action? To discover how to apply neuro-linguistic programming principles to create more persuasive and effective marketing content, I intervie ... Show More
47m 13s
Apr 2025
Nerd Alert: The Science Behind Emotional Advertising
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob explore how e ... Show More
12m 19s
Apr 2014
Neuromarketing: Science or Science Fiction?
<p>Neuromarketers claim that their techniques provide new and profound insights for consumers buying everything from soda to new cars. But can they really interpret data in a way that allows them to nudge a user's subconscious mind? And, if so, what does this mean for the future? ... Show More
36m 51s
Nov 2020
CLASSIC: Neuromarketing: Science or Science Fiction?
<p>Neuromarketers claim that their techniques provide new and profound insights for consumers buying everything from soda to new cars. But can they really interpret data in a way that allows them to nudge a user's subconscious mind? And, if so, what does this mean for the future? ... Show More
39m 15s