Join us for an engaging discussion on advertising strategy and innovation in the MENA region with expert Mazher Abidi!
In this episode, we explore key topics like strategic choices, digital platforms, and the importance of long-term consistency.
Jan 2025
Nerd Alert: Digital vs. Traditional Advertising
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob explore how t ... Show More
11m 35s
Nov 2025
Complete Social Media Marketing Strategy
In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ... Show More
46m 12s
Aug 2024
The Secret to Marketing Success | Double Down on What Works
<p>In this eye-opening episode of the GaryVee Audio Experience,I sit down with Mo Said, a creative entrepreneur who founded the advertising agency, Mojo Supermarket. We dive into the changing landscape of advertising and marketing. our conversations challenge the traditional noti ... Show More
41m 23s
Oct 2024
283 - The Ultimate Brand Strategy Playbook, with Eric Liedtke (SVP of Brand Strategy, Under Armour)
How Eric turned around Adidas and his plans to revive the iconic Under Armour brand, this episode is PACKED with insights from a veteran Marketing leader.
ALSO, we touch on the topics of college sports and the impact NIL has on Marketing, and it all culminates in a discussion of ... Show More
42m 23s
Feb 2024
Act Like an Owner, Challenge Like a VC
In this episode, join us for an enlightening conversation with Fabrice des Mazery, former CPO of Tripadvisor. Discover the secrets to adopting an ownership mindset in Product Management as Fabrice shares his insights on profitability, financial acumen, and innovation. Tune in as ... Show More
21m 32s