In this TACoS Tuesday episode, our expert guest shares her top Amazon advertising strategies and how understanding market dynamics can help your Amazon brand succeed with PPC.
Nov 22
#720 - Kevin King's Latest AI & Email Marketing Strategies
<p>In this episode, Kevin King reveals how he made $700K from a new venture, the AI press release strategy boosting ChatGPT rankings, and the exact methods that helped one seller triple their sales.</p>
<p>💰Get Helium 10 with a special discount to start or scale your e-commerce ... Show More
40m 2s
Nov 18
#719 - From Zero to TikTok Shop Hero
<p>In this episode, we welcome our Scale Stories TikTok Shop mentors to share how 30-second vids hit 10M views, the 3-bucket scaling framework, pricing/bundles, and live-selling tactics that turn views into sales fast!</p>
<p>💰Get Helium 10 with a special discount to start or sc ... Show More
45m 22s
Mar 2024
Achieving Target ROAS on Amazon: A Full Funnel Approach
<p><strong>#036</strong> - In this episode of "Better Advertising with Better Media," host, Justin Nuckols dives into the world of measuring Amazon advertising success, with an emphasis on optimizing for target ROAS. However, instead of a sole focus on ROAS, Justin talks about ad ... Show More
15m 3s
Jul 2024
The ultimate guide to performance marketing | Timothy Davis (Shopify)
<p><strong>Timothy Davis </strong>has led performance marketing for all of Shopify for the past 2.5 years, and as a consultant has helped companies like Pinterest, LinkedIn, Redfin, and Eventbrite kickstart and scale their performance marketing teams. In every one of those cases, ... Show More
1h 42m
Jan 2025
Google Ads Guide on How to Switch From Performance Max to Standard Shopping
<p>In this quick Google Ads guide, John Moran reveals how he transitions from Performance Max to Standard Shopping campaigns. He shares how he starts his Standard Shopping campaigns—categories, ad budget, other campaigns to create, etc. Watch this video now to learn how he levera ... Show More
7m 14s
Feb 2025
Is CPC Capping Right for Your Google Ads Campaign?
<p>Before setting a CPC cap on your Google Ads campaigns, dive into our Google Ads Aficionados' insights. They talk about the importance of understanding Google's algorithm before CPC capping, the trends and factors that impact CPC, the approach and bid strategies Usama, Colby, a ... Show More
10m 19s
Aug 20
💰 eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts
Think Meta Ads is just for brand awareness? Think again! Our Meta Ads Manager, Jonathan Paquin, reveals how Meta Ads directly impacts your eCommerce sales, boosts Google Ads performance, and drives overall revenue. He also shares simple tests to prove Meta's true value and clarif ... Show More
5m 18s
Sep 8
Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof
Elina Panteleyeva is the founder of Dood Woof, a dog brand focused on Doodles. Founded in 2023, they hit $600k in year one, and are on track for sales of $2million this year. They’re already multichannel selling on their Shopify store, TikTok Shop, and Amazon. In this episode, El ... Show More
26m 22s