In this TACoS Tuesday episode, our expert guest shares her top Amazon advertising strategies and how understanding market dynamics can help your Amazon brand succeed with PPC.
Jun 15
#752 - This PPC Launch Strategy Blew My Mind
An Amazon seller from Singapore reveals how data-backed product research, AI workflows, Cerebro keywords, and a wild 50 auto campaign PPC strategy helped scale Amazon products to seven figures. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcas ... Show More
40m 47s
Jun 8
#751 - Selling Online For 25 Years!
An e-commerce seller for 25 years reveals how to protect profits, control inventory, rethink shipping costs, and use AI workflows without letting bad data quietly wreck your Amazon business today. 💰Get Helium 10 with a special discount to start or scale your e-commerce business ... Show More
33m 38s
May 30
#750 - The Maldives Honeymoon Product Launch Strategy 2026
Learn the latest updates on this proven Amazon launch strategy using keyword research, Rufus or Alexa for Shopping optimization, PPC, TikTok Shop traffic, and relevancy signals to rank faster. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast ... Show More
37m 23s
Mar 2024
Achieving Target ROAS on Amazon: A Full Funnel Approach
#036 - In this episode of "Better Advertising with Better Media," host, Justin Nuckols dives into the world of measuring Amazon advertising success, with an emphasis on optimizing for target ROAS. However, instead of a sole focus on ROAS, Justin talks about adopting a full-funnel ... Show More
15m 3s
Jul 2024
The ultimate guide to performance marketing | Timothy Davis (Shopify)
<p><strong>Timothy Davis </strong>has led performance marketing for all of Shopify for the past 2.5 years, and as a consultant has helped companies like Pinterest, LinkedIn, Redfin, and Eventbrite kickstart and scale their performance marketing teams. In every one of those cases, ... Show More
1h 42m
Jan 2025
Google Ads Guide on How to Switch From Performance Max to Standard Shopping
<p>In this quick Google Ads guide, John Moran reveals how he transitions from Performance Max to Standard Shopping campaigns. He shares how he starts his Standard Shopping campaigns—categories, ad budget, other campaigns to create, etc. Watch this video now to learn how he levera ... Show More
7m 14s
Feb 2025
Is CPC Capping Right for Your Google Ads Campaign?
<p>Before setting a CPC cap on your Google Ads campaigns, dive into our Google Ads Aficionados' insights. They talk about the importance of understanding Google's algorithm before CPC capping, the trends and factors that impact CPC, the approach and bid strategies Usama, Colby, a ... Show More
10m 19s
Aug 2025
💰 eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts
Think Meta Ads is just for brand awareness? Think again! Our Meta Ads Manager, Jonathan Paquin, reveals how Meta Ads directly impacts your eCommerce sales, boosts Google Ads performance, and drives overall revenue. He also shares simple tests to prove Meta's true value and clarif ... Show More
5m 18s
Sep 2025
Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof
Elina Panteleyeva is the founder of Dood Woof, a dog brand focused on Doodles. Founded in 2023, they hit $600k in year one, and are on track for sales of $2million this year. They’re already multichannel selling on their Shopify store, TikTok Shop, and Amazon. In this episode, El ... Show More
26m 22s