In this episode of The Pilates Business Podcast, host Seran Glanfield delves into the crucial topic of customer journey mapping for boutique fitness studios. She explains how understanding and optimizing each stage of the customer journey can transform client experiences and boost studio success. Seran breaks down the five key stages - awareness, considerat ...Ā Show More
Today
The $10 vs. $10,000 Hour: The Simple Shift That Grows Your Pilates Business Faster
<p>Feeling like your studio runs you instead of the other way around? In this episode of <em>The Pilates Business Podcast</em>, host Seran Glanfield dives into why so many boutique fitness studio ownersāespecially Pilates, barre, and yoga studio ownersāend up working endless hour ...Ā Show More
26m 48s
Nov 17
Small Studio, Big Profit: What the BFS Pilates Industry Report Reveals About Top-Performing Studios
<p>In this episode of <em>The Pilates Business Podcast</em>, host Seran Glanfield sits down with Julian Barnes, CEO and Co-Founder of BFS, to unpack the brand-new BFS Pilates Industry Reportāthe most comprehensive data set on profitable boutique studios to date. Together, they di ...Ā Show More
35m 42s
Mar 2025
673. "I want to increase the profitability of my product-based business, how do I do that?" | Coaching Session
Welcome back, Product Bosses! In this coaching session, I coach Connie, the founder of Contoura Collective, to refine her strategy for growing her product-based business. Connie creates beautiful manifestation journals, but like many business owners, sheās struggling to focus on ...Ā Show More
44m 39s
Feb 2025
665. "I sell custom products. How do I get more customers to buy from me online?" | Coaching Session
Welcome back, Product Bosses! If youāve ever struggled to translate in-person sales success into a thriving online business, this episode is for you. Iām coaching Ellie, an incredible watercolor artist, through the challenges of selling onlineāfrom figuring out where her website ...Ā Show More
43m 16s
Apr 2025
Brand Building Guide: Identifying Your WHY, Team Culture, Avoiding Burnout as a Founder, & More
<p>On todayās solo episode I am diving into the foundational elements of building a brand that lastsāstarting with your <em>WHY</em>. I share why āwanting to work for yourselfā isnāt enough, the reality of being your own boss, and what it really means to create something with pur ...Ā Show More
35m 26s