Our sense of smell has the deepest tie to emotion and memory. But it's also the most overlooked. In business, that's a giant missed opportunity. Dawn Goldworm knows how to use scent to evoke emotion and create loyalty. From Lady Gaga to Ferrari to books, Dawn designs signature fragrances that allow customers to connect with brands in a more meaningful way. A ... Show More
Nov 18
Choose Your Seven Humans Wisely with author Fredrik Backman
<p>What if great friendships aren’t found by luck but built through effort?</p><p>Bestselling novelist Fredrik Backman, the mind behind <i>A Man Called Ove</i> (adapted into the Tom Hanks film <i>A Man Called Otto</i>), <i>Anxious People</i>, and the beloved <i>Beartown</i> serie ... Show More
58m 7s
Nov 11
The Smartest Way To Be Stupid with comedian Matthew Broussard
<p>If you feel stupid while learning something new, you’re doing it right. But if you keep doing the same thing over and over hoping it’ll suddenly make sense - that’s on you. The trick isn’t to push harder; it’s to find a new teacher, a new explanation, a new way in.</p><p>That’ ... Show More
1h 4m
Nov 4
The Man Who Proved Me Right with CEO Bob Chapman and the Barry-Wehmiller Team
<p>I’ve long imagined a world where people wake each morning inspired, feel safe wherever they work, and return home fulfilled by what they’ve created. That vision once felt like a dream - until I met Bob Chapman, CEO of Barry-Wehmiller, who quietly built it into reality. Over fi ... Show More
1h 12m
Jul 2025
How Ajmal Perfumes thrived over the decades
Abdulla Ajmal, CEO of Ajmal Perfumes, told Starting Up about his plans to further grow the scent empire that his grandfather started in the 1950's,. Plus, we get business advice on business longevity from Guillaume Giroux, CEO of Dubai Immo and Tristan Lowe, CEO of Escrow Made Ea ... Show More
35m 58s