Rebecca Field and Lee Curtis discuss the intellectual property rights which apply to perfume, why they are integral to the success of a fashion house and how they can be protected under IP law. Timestamps: 2:35 – why a perfume has historically been important to fashion houses.5:05 – why is it not possible for the smell of perfumes, at present, to be protect ... Show More
Aug 13
Social media influencers and liability in the world of fashion: The Georgia Aldridge case
Overview: Rebecca Field and Lee Curtis interview Theo Barclay of 4 New Square on the recent IPEC case of Fendi Italia SRL, Loewe S.A., Christian Dior Couture S.A, Celine S.A and LVMH Moet Hennessy Louis Vuitton SE against Rolo Fashion Limited and Georgia Aldridge regarding the sa ... Show More
23 m
Jan 2022
Shireen Smith - The new rules of branding, strategy and intellectual property
In this episode, I talk with Shireen Smith, author of 'Brand tuned, The new rules of branding, strategy and intellectual property'. Shireen is an IP lawyer that specializes in branding. She has been advocating for deeper relations between the fields of IP and branding and I subsc ... Show More
43m 57s
May 2022
Traditions iconiques - Perfume
<p><span style="font-weight: 400;">Perfume is France’s everyday luxury. French people love to wear it, to gift it, but also to create it. When one of France’s foremost perfumers realizes that the perfume-making tradition in his hometown of Grasse is in danger, he vows to defend i ... Show More
24m 22s
Mar 2023
Changing the world of perfumery with Jessica Tate and Jade McAndrew of Lore Perfumery
<p>Lore Perfumery is a beautiful and inclusive perfume brand that aims to make the perfume shopping experience fun and engaging for everyone. In this episode, Fiona interviews Jess and Jade, founders of Lore Perfumery. They share their journey from coworkers to business partners, ... Show More
57m 34s
Aug 2017
Making Scents: The story of perfume
Throughout history, fragrance has been used to scent both the body and our surroundings. With just one drop, perfume has the potential to stir memories, awaken the senses and even influence how we feel about ourselves. But what’s the story behind this liquid luxury in a bottle, n ... Show More
39m 52s
Aug 2022
Making scents: The story of perfume
Throughout history, fragrance has been used to scent both the body and our surroundings. With just one drop, perfume has the potential to stir memories, awaken the senses and even influence how we feel about ourselves. But what’s the story behind this liquid luxury in a bottle, n ... Show More
39m 33s
Oct 2022
Discover The Brand Creating A Sustainable Fragrance Empire
<p>We are chatting with Michelle Feeney, the marketing maven that's responsible for catapulting brands like Creme De La Mer, MAC, and St.Tropez to cult-favorite status. She's now the founder and CEO of Floral Street, a vegan and sustainable fragrance brand that's sold in Sephora, ... Show More
42m 22s