The PR Week: 4.18.2024 - John Box, Meltw...

The latest guest on The PR Week podcast is Armando Azarloza, CEO of Axis Agency. He talks about the Hispanic market in the U.S. and why it must be a focus of any brand marketing campaign and not just an afterthought. He also discusses Bad Bunny’s performance at Super Bowl LX and ... Show More

The latest guest on The PR Week podcast is Fred Haberman, cofounder and CEO of Minnesota-based agency Haberman and one of the authors of an op-ed calling for deescalation by federal agents operating in the Twin Cities. Haberman talks about what the situation on the ground in Minn ... Show More

There is a difference between being a good, perhaps even great, place to work and being the very best. And that difference can make all the difference on so many levels, recruitment and retention of the best talent among them.Everyone appreciates how important a “good culture” is ... Show More

<p>TikTok leaves the phone and wants to be on your street. YouTube adds perhaps the most important update to its product marketing toolkit ever. A new Snapchat integration brings influencer search to third-party platforms.</p><p>And on the ad-free Premium podcast, which you can l ... Show More

Send a textOur episode guest is Matt Hurst, vice president of communications at Nielsen. Matt started his career as a sports writer then transitioned to communications by working on the Amazon Web Services PR team.Five things you’ll learn from this episode:Matt Hurst’s efforts on ... Show More

<p>In a recent interview with CNN, Gary is asked about his thoughts on social media and its role involved in the marketing/advertising world. They cover topics around underpriced attention, best practices for content creation, best platforms to be on and more. The key thing to re ... Show More

<p>In a recent interview with CNN, Gary is asked about his thoughts on social media and its role involved in the marketing/advertising world. They cover topics around underpriced attention, best practices for content creation, best platforms to be on and more. The key thing to re ... Show More

This Week’s Sponsors: – Boll & Branch Bedding & Sheets – 15% Off + Free Shipping | USE CODE: MONEWS – Athletic Greens – AG1 Powder + 1 year of free Vitamin D & 5 free travel packs Headlines: – Supreme Court Hears Case On Future of the Internet (0:55) – Biden Vows To Support Uk ... Show More

<p>Like, follow, comment and subscribe. Those are four popular words among social media users today, brands included. And when you are a company looking to engage with your customers on a personal level or speak to them broadly, social media has become the No. 1 place to achieve ... Show More

<p>In this age of fast-moving, immersive and interactive media, how can marketing professionals maximize their impact on consumers? <a href="https://www.linkedin.com/in/jennifergriffinsmith/">Jennifer Griffin Smith</a>, the CMO at <a href="https://www.brightcove.com/en/">Brightco ... Show More

<p>It’s the Google hack taking over restaurants and local business — but does the “Near Me” name trick actually work? Also: Instagram product tagging gets third-party support. Being too detailed in your product descriptions might be hurting your sales. And LinkedIn finally comes ... Show More

<p><span>High workload, low pay — the real story behind Google’s outsourced ad reps. Also: Whatever brand equity was left in Twitter has been X’ed out, and TikTok wants in the space now. Your brand’s Business Profile gets automated FAQs. And you’ll never guess what an NFT of the ... Show More

Hello and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines. This is our Wednesday show, where we niche down to a single person, think about their work and unpack the rest. This week, Natasha interviewed ... Show More