Google's new ad format might hide your ad behind a scroll — but it's not as bad as you think. Your LinkedIn campaigns can now run on TV. Everything's going vertical on Facebook. And the massive company thinking of buying Hubspot — would be its biggest deal ever.
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Sep 2020
Fai-Retails Do Come True: In Market Audience for Google Shopping Campaigns - Ep. 140
<p>This week's digital marketing news: Google's in-market audiences are now compatible with shopping campaigns, TikTok may be acquired by Oracle, YouTube announces their new "Shorts" feature, and Google Ads officially rolls out custom audiences.</p>
1h 15m
Jun 2019
Google Text Ads Take A Test Ride On The Carousel - Ep. 76
<p>Google text ads are trying out the carousel, Google My Business intensifies competition against Facebook pages, Linkedin pages introduce five new call-to-action buttons, the secret of converting Instagram ads is revealed, testing your video ads with Youtube's mockup tool is fr ... Show More
42m 32s
Jun 2018
Apple Expands Advertising Business, Facebook Removes Trending & Much More! -Marketing O'Clock
Join us on Marketing O'Clock, where Greg Finn and Jenn Kaite give you this week's digital marketing news rundown LIVE from Cypress North! With news from Apple looking to expand advertising business, Bing Merchant Centers new Google Merchant Centers import tool, Google Posts updat ... Show More
9m 11s
Jul 2020
Blame it on the A-A-A-Algorithm. Facebook to Favor Original Reporting in News. - Ep. 129
<p>In this week's digital marketing news, Facebook doesn't favor the little publisher that could, organic shopping results are coming to a Google shopping panel near you, Bing shares the secret ranking sauce, Google keeps ad labels consistent, big companies boycott big spending o ... Show More
1h 19m
May 2024
Google Takes More GaMbLes on AI… Unpacking Google Marketing Live Announcements
<p>Google Marketing Live 2024
This week on Marketing O’Clock, we’re unpacking all the headlines from Google Marketing Live. Google wants advertisers to grow a (Power) pair, advertisers win the data with new pmax insights, a brand new feature for merchants in the SERPs, and Googl ... Show More
1h 16m