<p>This week on Marketing O’Clock, we Reddit between the lines to give you the latest advertising news from Reddit. Plus, ChatGPT can now take you straight to the source with direct links and Google may be hiding some skeletons in the closet this spooky season.
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Jun 30
Study Abroad… Match. New Broad Match Experiments Coming to Google Ads
This week on Marketing O’Clock: Google Ads rolls out simplified broad match testing with in-campaign experiments. Also, a new Conv. value metric combines actual and forecasted performance. Plus, Offerwall officially launches in Ad Manager, letting users unlock content through ads ... Show More
52m 13s
May 2024
260 - The Marketing Funnel is Dead, Use This Instead, with Ashley Faus of Atlassian
The funnel is dead, use the playground instead. Have I lost my mind— or has my latest guest finally convinced me to put the marketing funnel to eternal rest?Ashley Faus, Head of Lifecycle Marketing at Atlassian and author of numerous published articles on TIME, Forbes, Marketing ... Show More
43m 18s