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Feb 2024
29m 32s

#138 - The evolution of the DIY shopping...

Alexander Graf
About this episode
In this episode, we chat with Giulia Staffieri the Chief Marketing, Sales, and Omnichannel Officer, at Leroy Merlin. We learn about the DIY business model in Italy and their unique DIY store experience, which is more like a boutique and offers fully integrated services. Giulia also talks about the challenges of managing different services and the transition ... Show More
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