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Jan 2024
1h 3m

How to Embrace Your Weirdness & Make Mon...

Louis Grenier | Marketing & Branding
About this episode

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: https://book.stfo.io

Free Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment

***


Chrissy Flanagan is an innovative and weird political adviser turned "Sausage Queen" and founder of Chaotic Social. After her long-term relationship ended, Chrissy sought new connections in a pottery class but found herself feeling isolated. This inspired her to create a unique social platform for adults to meet and bond over unconventional hobbies. 

Chrissy's classes, ranging from creepy doll making to beginner's stand-up comedy, are more than just learning experiences; they're a novel way to develop friendships in adulthood. Her approach is a breath of fresh air in adult socializing, making her a visionary in creating new forms of community.

Topics Covered:

  • (00:00) - Intro
  • (02:49) - From political playgrounds to 4 AM faxes
  • (07:51) - The incredible journey of Sydney's most weird entrepreneur
  • (09:40) - How embracing your true weirdness can lead to unassailable success
  • (13:22) - ADHD? Autism? No problems
  • (21:59) - The radical social experiment in community building
  • (27:42) - The art of inclusion and exclusion in marketing
  • (34:24) - Chrissy's marketing genius behind the sausage factory
  • (37:42) - Transforming failure into a unique social phenomenon
  • (44:41) - How to turn a pub, choirs, and sewing classes into a social sensation
  • (52:45) - From obscurity to viral sensation
  • (58:59) - The surprising marketing strategy ignored by adults but mastered by kids

***

Buy my book: https://book.stfo.io
Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io

🤘

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