This episode is a walk through the ‘Summer of Barbie’ (and Ken).
Nov 6
Haymarket Media’s 2025 AI Deciphered conference preview
<p><a href="https://www.aidecipheredsummit.com/" target="_blank">AI Deciphered</a> is back for a second year!<br /><br />On Thursday, November 13, three Haymarket Media publications – <a href="https://www.prweek.com/" target="_blank">PRWeek</a>, <a href="https://www.campaignlive. ... Show More
20m 8s
Jul 2024
Bic for Her: the pitfalls of gendered marketing
You’d think a simple pen company couldn’t spark outrage, but Bic somehow got the job done. Bic for Her, a collection of smaller, pinker pens for women, debuted in 2011 and immediately caused controversy. But how did something like this even get greenlit and how long did it last o ... Show More
11m 43s
Feb 2022
A Clever Intuitive Algorithm for over 350 Million Entertainment-Seekers with Caroline Blavet, VP of Global Client Strategy, Dailymotion.
<p>Video marketing is key today, especially when it comes to advertising online. A lot of companies struggle with creating content that really appeals to today’s consumers. The good news is, I have an incredible expert on today’s episode to give you insights into what is working ... Show More
28m 6s
Feb 2022
A Sky-Bound Merger, Naked Short Selling, & DEI Due Diligence
<p>Frontier Airlines and Spirit Airlines, the two largest low-cost carriers in the U.S., have agreed to <a href="https://www.cnbc.com/2022/02/07/frontier-and-spirit-to-merge-creating-5th-largest-airline-in-us.html">merge in a $6.6 billion deal</a>, CNBC’s Phil LeBeau reports. Fro ... Show More
28m 8s
Mar 2022
The Business of Perception: Bridging the Client-Customer Gap with The UPS Store’s Michelle Van Slyke
<p>Michelle Van Slyke likes to be the one you call when things are broken. From Ford to Mercedes to The UPS Store, she’s got a knack for reinvigorating stalled-brands. Now, as the SVP of Marketing & Sales at The UPS Store, she’s tackling a different series of challenges, and she’ ... Show More
48m 31s