logo
episode-header-image
Jul 2023
56m 38s

#240 -Série spéciale Retail Media : Les ...

LAURENT KRETZ | ORSO MEDIA
About this episode
tail spinning
Up next
Nov 21
#363 – Esprit Padel Shop : le padel cartonne, eux aussi avec 14 M€ en 5 ans
tail spinning
1h 3m
Nov 14
#362 - Moto-privée : Les apprentissages d’un e-commerçant liquidé
tail spinning
1 h
Nov 7
#361 - Back Market : Data, A/B testing et diversification ; moteurs de croissance pour un marché circulaire
tail spinning
1h 19m
Recommended Episodes
Sep 2023
5 Secret Marketing Strategies Hollywood Celebrities Use In Business (#154)
Steal the strategies of these 5 business-savvy celebrities to grow your business. Kipp and Kieran dive into how 5 marketing-minded celebrities have grown their business (and how you can too). Learn more on why Taylor Swift is an amazing content marketer, the power of understandin ... Show More
31m 43s
Jan 2023
How to Increase Your Sales Targeting Customers When They're Drinking Caffeine
Brandon discusses new research about how caffeine effects consumer spending and then talks about how you can use the results to increase your sales. He covers using caffeine to increase your sales online as well as in retail and provides you some real world examples of businesses ... Show More
13m 33s
Nov 2021
التسويق المجاني
tail spinning
1h 1m
Jul 2022
Cannes Lions 2022: Unlocking the Power of Commerce with Retail Media
On this very special bonus episode of CMO Moves, Adweek's Chief Content Officer Ann Marinovich sits down with Megan Clarken, CEO at Criteo and Keith Bryan, President of Best Buy Ads & SVP of Media Strategy & CRM at Best Buy for a conversation exploring the opportunities of growin ... Show More
29m 42s
Jan 2022
331. How to Get "Ready-to-Buy" Customers
<p>We often expect our customers to hit that “checkout” button without being prompted or convinced to do so. But that isn’t how people behave. They buy on desire, needs, and wants, and, as a product-based business owner, it's your responsibility to share with them the benefits th ... Show More
56m 41s
Feb 2023
Approach Your Next Campaign w/ Confidence ft. Brittany Bernado
“The other thing is, if you’re utilizing host read ads and the host is game, please let them do their thing. The host knows how to speak to their audience, and they know what resonates.” We are so excited to introduce our new Senior Director of Revenue and Sales Strategy, Brittan ... Show More
37m 3s
Aug 2023
BDTP. Lifecycle Marketing with Nout Boctor-Smith
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Nout Boctor-Smith, growth marketing consultant at Nine Lives Digital. You'll learn the difference between B2C and B2B lifecycle marketing, why customer centricity is important, how to market to sen ... Show More
40m 51s
Jun 2024
Different Ad Buys Belong In Different Buckets
“But, I think when you talk about programmatic, it really comes down to everything that is not hot read or sponsorship through the show.” In today’s episode, our host, Heather Osgood, is joined by Paul Lajoie, a seasoned professional and the Director of Brand and Agency Partnersh ... Show More
38m 15s