logo
episode-header-image
Jul 2022
29m 42s

Cannes Lions 2022: Unlocking the Power o...

ADWEEK
About this episode

On this very special bonus episode of CMO Moves, Adweek's Chief Content Officer Ann Marinovich sits down with Megan Clarken, CEO at Criteo and Keith Bryan, President of Best Buy Ads & SVP of Media Strategy & CRM at Best Buy for a conversation exploring the opportunities of growing retail media networks, how retailers are leveraging commerce data to prepare for the next phase of advertising, and what it takes to blaze the trail in the evolving commerce media space. 


This episode was recorded live during the Cannes Lions International Festival of Creativity on June 22, 2022.


Hosted on Acast. See acast.com/privacy for more information.

Up next
Yesterday
How Hilton Democratized Creativity Through AI—Breaking Down Barriers with Mark Weinstein
AI and creativity are reshaping brand marketing, democratizing access to tools while challenging CMOs to navigate an increasingly complex digital landscape.In this special Cannes edition of Marketing Vanguard, host Jenny Rooney sits down with Mark Weinstein, CMO of Hilton Hotels, ... Show More
20m 36s
Jul 8
From Barbie to Building Sets: How Mattel's CBO Transforms Legacy Brands Through Bold Storytelling with Lisa McKnight
From Toys to Entertainment: How Mattel is Transforming Legacy Brands for Modern AudiencesIn this episode of Marketing Vanguard, host Jenny Rooney sits down with Lisa McKnight, Executive Vice President and Chief Brand Officer at Mattel, to explore the art and science of managing o ... Show More
33m 35s
Jul 3
Culture, Commerce & Community: How BET Transformed from Media Company to Movement with Kimberly Paige
In this episode of Marketing Vanguard, host Jenny Rooney sits down with Kimberly Paige, CMO of BET, to explore the intersection of content, culture, and community in modern media. From judging at Cannes Lions to celebrating BET's 45th anniversary, Paige shares how her extensive e ... Show More
21m 48s
Recommended Episodes
Jul 2022
126. Juergen Esser on creating value while advancing sustainability at Danone
Read more >    Listen to the podcast (duration: 36:58) >  In this episode, we are joined by Juergen Esser, the chief financial, technology and data officer of multinational food company Danone–the company behind global brands like Evian water and Danone Yogurt. Juergen assumed hi ... Show More
36m 58s
Jul 2021
Majid Al Futtaim CEO on the future of retail and cinema
Automation, e-commerce and the push for sustainability all have major roles to play in the future of retail. That's according to Majid Al Futtaim chief executive Alain Bejjani. He joins co-hosts Mustafa Alrawi and Kelsey Warner this week to talk about how the Middle East's bigges ... Show More
31m 35s
Jul 2023
#240 -Série spéciale Retail Media : Les Do’s et don’ts du retail media, avec Criteo
“Le retail media, c’est tous les leviers publicitaires qu’on adresse à un shopper dans un magasin, physique ou digital.  Dans le magasin, c’est la tête de gondole, le stop rayon… En digital,  on a transposé tous ces leviers publicitaires sur un site Internet. On a digitalisé la t ... Show More
56m 38s
Mar 2021
What Your Media Plan Should Look Like In 202‪1
Today’s episode is  another Marketing For the Now! Consumer attention is increasingly hard  to capture. In our first show of 2021, we will hear from top leaders as  they answer the question, “What does the modern media plan look like to  YOU in 2021?” I lead conversations with ou ... Show More
2 h
Jan 2021
What Your Media Plan Should Look Like In 2021
Today’s episode is another Marketing For the Now! Consumer attention is increasingly hard to capture. In our first show of 2021, we will hear from top leaders as they answer the question, “What does the modern media plan look like to YOU in 2021?” I lead conversations with our 12 ... Show More
2 h
Nov 2021
#130 - Série spéciale One to One Monaco : Les grandes tendances e-commerce et retail 2022, avec Sonia Mamin, directrice du salon
Le sujet : Du 26 au 28 octobre 2021 se tenait LE rendez-vous incontournable des acteurs de l’e-commerce et du retail : le One To One Monaco. Laurent Kretz, cofondateur de CosaVostra, est parti à la rencontre de celles et ceux qui s’y sont distingués à l’occasion d’une nouvelle Sé ... Show More
14m 4s
May 2021
88. Kevin Sneader on the eight trends that will define 2021–and beyond
Crises tend to give rise to remarkable innovations and insights. Today is just such a moment, raising challenges to many long-held beliefs about how companies should operate. In this episode, McKinsey’s global leader Kevin Sneader talks with senior partner Celia Huber about the e ... Show More
23m 50s
Jan 2024
S4 E2: Media Relations and Media Training with David Wills of Media Profile
This episode provides valuable insights into the world of media relations and offers practical tips for successfully engaging with the media. David Wills, senior vice president at Media Profile, discusses the evolving landscape of media relations and the challenges faced by publi ... Show More
19m 58s
Feb 2023
Top 3 Trends in Performance Marketing for 2022 -- Zach Morrison // Tinuiti
Zach Morrison, CEO of Tinuiti, talks about the future of performance marketing. Data has transformed user behaviour, marketing, and technology. However, with data privacy regulations and general consumer concern, brands will have to tap into first-party data like never before. To ... Show More
19m 13s