Who are your ads talking to?
If you can't answer that question with real specificity, it's pretty unlikely that those ads will perform well. And in this episode, Andrew explains how to connect the specific value your product provides with the specific customers you're trying to sell to.
Follow Andrew on Twitter: @andrewjfaris (www.twitter.com/andrewjfaris) ... Show More
Aug 19
You Should Take Your DTC Brand Into Wholesale (W/Jared Mehr From Pura Vida)
INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.RICHPANEL ... Show More
55m 28s
Sep 2024
5 Simple Things Top Producers Do That Average Sellers Hate! | Andrew Barbuto - 1831
There’s a reason why some producers make it, and some don’t. If you’re struggling, you may be putting off a specific task because it annoys you. However, a top performer would never do this. In this episode, I chat with Andrew Barbuto, a seasoned sales professional and author, ab ... Show More
27m 34s
Apr 2025
The Often Missed Internal Selling Your Prospects Are Failing At | Todd Rychecky - 1893
Selling a product to a single customer can be challenging, but what happens when they need to advocate for your product within their organization internally?Their internal selling efforts often fall short, causing deals to stall or fail. That's why I've brought in Todd Rychecky, ... Show More
31m 33s
Jun 2024
How adverts use psychology to win you over
In the 5 years I’ve spent creating this show, I’ve learnt a lot about advertising. Today, I share six evidence-based principles that are proven to improve any ad. If you want to understand why you buy the things you buy, then tune in. Join the free Science of Persuasion Course: h ... Show More
16m 49s