Phoenix Ha says media buying is like dating because there’s so much noise. So, how can you create an ad that makes the audience feel like they’ve found the one? Get ready for a media buying crash course. Phoenix Ha is the CEO of Ad Beacon, a leading data company that helps founders stop burning ad spend and start scaling faster in a post-iOS 14 environment. ... Show More
Jan 29
627: How Lia Georgantis Built an Iconic Aussie Fashion Brand in Just 5 Years
Lia Georgantis took over a multi-brand fashion boutique with no business experience, lost most of her suppliers overnight, then rebuilt it into one of Australia’s most recognisable fashion brands by posting relentlessly on social media. In this interview, the founder of Girls Wit ... Show More
56m 25s
Jan 27
626: (Solo) Work Life Balance Is an Illusion. Here’s What Works Instead
Most founders won’t say this out loud… work-life balance doesn’t really exist. At least not in the early years. I didn’t want balance — I was obsessed. I worked until 5 a.m., skipped sleep, skipped holidays, ignored my health, and pushed myself until the wheels fell off. And even ... Show More
10m 57s
Jan 22
625: From $70M in Debt to $1B Amazon Deal in 45 Days | Jamie Siminoff
One billion dollars. That’s what today’s guest built — after being rejected on Shark Tank, nearly going bankrupt multiple times, and spending millions before making a single sale. In this video, Jamie Siminoff, founder of Ring, breaks down the real story behind building one of th ... Show More
53m 4s
Apr 2024
What’s Working (And What’s Not) Now on Meta and Google Ads With Nick Miller
Ralph Burns and Kasim Aslam, alongside guest Nick Miller, are discussing what’s working now in the nuanced world of media buying, specifically focusing on the latest strategies and pitfalls in digital marketing. They’re exploring the effectiveness of Facebook's Advantage Plus and ... Show More
42m 4s
<p><span>Today, we're featuring a full sample episode of </span><a href="https://jyll.ca/insidegoogleads" rel="nofollow">Inside Google Ads</a><span> — the fantastic, information-packed podcast hosted by our own Google Ads correspondent </span><a href="https://jyll.ca" rel="no ... Show More
