logo
episode-header-image
Jun 2023
38m 17s

246 - How Jewelry Brands Can Level-Up Th...

LARYSSA WIRSTIUK
About this episode
tail spinning
Up next
Jun 28
388 - Can You Actually Trust Your Email Marketing Numbers?
$6,000 in Klaviyo. $600 in Google Analytics. Same campaign. Same week. Real numbers from a real account my team took over. If you've ever stared at two reports that should say the same thing and thought - is someone lying to me? - this episode is for you. Nobody is lying. But wha ... Show More
14m 3s
Jun 21
387 - Where Your Email Marketing Welcome Flow Is Leaking Revenue
The moment someone signs up for your emails is the highest attention moment you will ever have with that subscriber. They just said yes. They're interested. They're engaged. And most brands are using that window to send two, maybe three emails - and then calling it done. That's a ... Show More
11m 8s
Jun 14
386 - More Segments, More Problems: Rethinking Email Segmentation
Segmentation sounds like the answer to everything. The right message to the right person at the right time - that's the dream. And to be clear, I'm a segment stan. Smart segmentation is one of the most powerful things you can do for your email program. But the conversation around ... Show More
10m 23s
Recommended Episodes
Jan 2024
The Power of Email Marketing
In this episode of "Accelerate Your Business Growth," host Diane Helbig is joined by email marketing expert Andriy Boychuk. They delve into the current state of email marketing, its effectiveness for small businesses, and the essential elements of a successful email marketing cam ... Show More
24m 33s
Jun 2023
#106: Unleashing the Full Potential of Email Marketing
<p>Are you underestimating the impact of email marketing in today's digital landscape? Amidst the noise surrounding social media and other digital channels, email remains a crucial tool for connecting with your audience on a personal level, owning your customer list, and boosting ... Show More
26m 17s
Jul 2023
#107: How to Use Email Marketing to Close Deals (REPLAY)
<p>Many business owners aren't sure how to use email marketing and wonder if it's worth the time and effort to get started. But research shows that email marketing is more effective than paid ads, social media, or SEO! </p> <p> </p> <p>In today's episode, you'll get to hear a rep ... Show More
41m 55s
Apr 2021
Email Marketing Strategy: What Marketers Need to Know
Do you have an email list? Wondering how to leverage email in your marketing? To explore how to develop an email marketing strategy to sell your products and services, I interview Jenna Tiffany. Guest: Jenna Tiffany | Show Notes: socialmediaexaminer.com/454 |  Sign up for the So ... Show More
45m 31s
Sep 2021
#15: Building Your Nurture Email Sequence
<p>You'd never go on a first date then immediately propose marriage! Commitment takes time, and the same is true for your customers. Most customers don't want to buy your product right away and need time to build trust. And the best way to earn their trust is to deliver immediate ... Show More
27m 15s
Mar 2024
243 - How to Think About Full Funnel Marketing, With Vibhor Kapoor, Chief Business Officer of NextRoll
How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ... Show More
38m 39s
Oct 2020
How to Connect With Your Audience | Monday Marketing Takes: Pepsi
<p>This episode of our series, “Monday Marketing Takes” featuring an assortment of essential marketing tips, key insights, as well as interviews with some of the key players from around the world in marketing. Today we feature&nbsp;an interview that I did with the Pepsi VP of Mar ... Show More
12m 58s
May 2023
Why Product Marketing is a Brand Superpower with Alexandria Snow
We’re dipping our toes back into the archives to rehash this interview with Alexandria Snow, the customer-first marketer who knows exactly what you need.   With more than nine years of SaaS experience in sales/marketing consulting, Alexandria brings a lot of wisdom about effectiv ... Show More
37m 27s
Jun 2021
PREVIEW: Donald Miller—The Framework That Makes Marketing Easy
Does your company have a clear message? If not, it could be costing you thousands if not more. But don't worry because Donald Miller, author of Building a StoryBrand and Marketing Made Simple, joins our inaugural episode to guide you through the StoryBrand framework which has alr ... Show More
2m 20s
Jan 2024
The Top 5 Marketing Trends to Pay Attention to in 2024
What are the top marketing trends to watch out for in 2024?   In this special solo pod, Daniel discusses five key trends that marketers should be aware of. From outsourcing talent overseas to leveraging AI for personalized marketing, will long-term partnerships with influencers b ... Show More
8m 40s