ThirdLove is changing the lingerie industry by using technology and data to create better-fitting bras and underwear. In this episode of Shopify On Location, co-founder and CEO Heidi Zak shares how her team collected pre-launch data, built consumer trust in their products, and adapted to customers’ needs.
Jul 16
How Marlyn Schiff Built a 2,000-Store Jewelry Brand By Selling Passion, Not Pressure
At 24, Marlyn Schiff was making beaded jewelry at her kitchen table with no business plan and nothing to lose. Today, Marlyn Schiff Jewelry is a seven-figure wholesale brand with staff who have stayed 18 years, a price point under $150 that cracked Nordstrom and Neiman Marcus, an ... Show More
32m 42s
Jul 14
How a $5,000 Grant Snowballed Into a Dr. Dre Partnership
Carmen Dianne and Kara Still launched Prosperity Market during the pandemic to bring fresh food and economic power to Black communities in Los Angeles—with no background in farming, no trailer, and no blueprint. Scrappy pop-ups in church parking lots grew into an 80-vendor operat ... Show More
50m 47s
Jul 9
How Dagne Dover Turned Word of Mouth Into Its Biggest Marketing Channel
Melissa Mash built Dagne Dover from a business school focus group and $40,000 in pre-sales into a brand now carried in more than 250 retail locations—without ever taking venture capital. By ditching Meta and Google in favor of events, sponsorships, and high-touch retail relations ... Show More
35m 22s
May 2021
358: Pro-Product vs. Pro-Marketing: How Heidi Zak of ThirdLove Faced Off With Victoria’s Secret
Quitting her promising job at Google, Heidi Zak decided to take the plunge and launch ThirdLove, an ecommerce brand for women’s underwear. Today, thanks to Zak’s masterful approach to scaling, ThirdLove is the third biggest ecommerce lingerie brand in America with no signs of slo ... Show More
54m 41s
Feb 2023
Merchandising Lessons from a Victoria's Secret Executive
<p><span style="font-size: 10pt;">Today we're diving into the story of Kira Karmazin, a former VP of Merchandising for Carter's, Gap, and Victoria's Secret who took her knowledge of working at really high levels of fashion and the garment industry and started her own business, Ki ... Show More
40m 5s
Oct 2019
#75 “I Want Bro Money Too”
The 2.4 trillion dollar fashion industry is due for a makeover, according to Andrea Madho. She says her company, Lab141, will be the biggest change to the way clothes are made in over a century. But it’s a moonshot and she knows it, now the investors know it too and will have to ... Show More
33m 35s
Jun 2021
Fashion’s new tastemakers
On The Future of Fashion: The Innovators podcast, executive Americas editor Hilary Milnes speaks to Jenny Campbell, CMO of Kate Spade, and PayPal’s Greg Lisiewski on fashion’s outlook led by Gen Z trend setters. Gen Z set industry trends. That’s influenced how Kate Spade shows up ... Show More
24 m
Feb 2020
#83 Can Small Bras Be a Big Market?
In VC, investors want to win big — that’s why they love highly scalable tech companies so much. But today’s founder, Jaclyn Fu, is selling actual things. Her startup, Pepper, makes real bras in a very real factory. There’s no tech except that you can buy her company’s stuff on th ... Show More
29m 32s
Jan 2025
549: How Popflex Became Taylor Swift's Favourite Clothing Brand | Cassey Ho [VIDEO]
In this episode, Cassey Ho, founder of POPFLEX and Blogilates, shares her journey from rock bottom to building two eight-figure brands. Discover how Cassey combined her passion for fitness and design to create unique products that solve real problems.
She opens up about overcom ... Show More
57m 24s
Nov 2025
How Entrepreneurs Win in the Age of TikTok | Thea Green
As founder of Nails Inc., Thea Green built one of the UK’s most successful beauty brands by combining creativity with integrity, and knowing when to pivot.In this episode, Thea shares the defining moment she decided to close the last nail bar and shift fully to retail, the lesson ... Show More
52m 12s
Dec 2023
Fast Five Shorts | Victoria's Secret Store Of The Future 2.0
In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Firework, Avalara, TGW, and Sezzle Chris Walton and Anne Mezzenga discuss: Victoria's Secret Store Of The Future 2.0For the full episode head here: https://youtu.be/y-ZMxhPwJ7g
... Show More
5m 55s