logo
episode-header-image
Jun 2021
24 m

Fashion’s new tastemakers

VOGUE BUSINESS
About this episode

On The Future of Fashion: The Innovators podcast, executive Americas editor Hilary Milnes speaks to Jenny Campbell, CMO of Kate Spade, and PayPal’s Greg Lisiewski on fashion’s outlook led by Gen Z trend setters. Gen Z set industry trends. That’s influenced how Kate Spade shows up online, what products are best-sellers and the e-commerce and retail strategies the brand invests in, says CMO Jenny Campbell. At the same time, the role of the CMO has changed, requiring insight over areas like customer service and clienteling to storytelling on platforms like YouTube and TikTok. 


Campbell joined Vogue Business’s The Future of Fashion: The Innovators podcast along with Greg Lisiewski, PayPal’s VP and GM of global pay products, to discuss how e-commerce and retail are changing alongside this emerging customer.

Hosted on Acast. See acast.com/privacy for more information.

Up next
Jun 2021
Stitch Fix’s Elizabeth Spaulding on retail’s “seismic shift”
After 10 years and taking her company public, Stitch Fix founder Katrina Lake is stepping down as CEO. Taking her place this August is Elizabeth Spaulding, who joined the company shortly before the pandemic hit, rocking the online retailer’s business. Now, Stitch Fix is in reboun ... Show More
25m 34s
Jun 2021
OTB’s Renzo Rosso: ‘Fashion is a magic industry’
Renzo Rosso is still building. The founder of Diesel and chairman of OTB, the Italian luxury group, led the acquisition of Jil Sander earlier this year and more M&A isn’t off the table. In seeking out brands that will be a fit for OTB, which he says is an alternative to the large ... Show More
29m 38s
May 2021
Poshmark co-founder Tracy Sun: Social, sustainability are key to resale
Poshmark co-founder Tracy Sun joins the Vogue Business Future of Fashion: The Innovators podcast to discuss an upcoming partnership with Snapchat that will broaden the company’s reach, its outlook on sustainability and the potential of working with brands directly. Hosted on Acas ... Show More
27m 19s
Recommended Episodes
Nov 2022
Fashion’s Gen-Z Obsession
The BoF Insights team shares details from their recent report on why these young consumers are so crucial to the success of the fashion industry — and what brands can do to woo them.  Background:  Gen-Z, or those born between 1997 and 2010, accounts for 25 percent of the world’s ... Show More
28m 45s
Sep 2023
Fashion Month Edition: Dora Maar CEO Lauren Wilson on leveraging NYFW's marketing opportunities
It’s a new era for fashion month, where designer collections are just one piece of the pie. As brands across price points and specialties aim to compete in the increasingly competitive retail landscape, more are taking advantage of the opportunity and approaching it strategically ... Show More
19m 54s
Nov 2022
The Genesis of the Modern Luxury Fashion Industry
Ian Bonhôte and Peter Ettedgui, the creators of a new docuseries speak to BoF’s Tim Blanks about their new series which traces the formation of LVMH and Kering, and how designers like John Galliano and Alexander McQueen helped them build a ‘Kingdom of Dreams.’ Background: A new f ... Show More
47m 33s
Mar 2022
Where Consumers Will Buy | Retail Reborn Season 2
Associate professor Thomas J. Campanella, ‘Godmother of the Metaverse’ Cathy Hackl and Stôur Group co-founders Sonny Gindi and Eden Melloul join Doug Stephens, founder of Retail Prophet, to discuss how physical and virtual consumer landscapes are evolving to meet next-gen consume ... Show More
37m 55s
Sep 2023
How to Break Into the Modelling Industry – and Last
BoF founder and editor-in-chief Imran Amed speaks to veteran modelling agent Chris Gay to understand the shifting power dynamics in the modelling industry and how models can build a career that stands the test of time. Background:  In the sometimes fickle and murky world of fashi ... Show More
33m 11s
Mar 2023
The Business of Fashion
This week our Street Politicians Tamika and Mysonne speak with fashion designer and founder of Bellargo, Tiffany Williams who speaks on what it means to be a fashion brand consultant, how she build her brand and the challenges she faced. Afterwards, Tamika and Mysonne get into a ... Show More
1h 12m
Apr 2024
The Intersection of Fashion Social Media & Brand Marketing
Shayna Macklin, Fractional CMO at Rainbow Shops, delves into fashion brand partnerships and social media. Social media has empowered consumers to voice their opinions and preferences. This two-way communication is leading to a new era of brand strategy that is data-driven and inf ... Show More
22m 39s
Feb 2021
How Independent Fashion Brands Are Navigating the Crisis
BoF’s Imran Amed discusses transparency, cooperation and disruption with Dries Van Noten, Anya Hindmarch and Stefano Martinetto, leaders of two early pandemic initiatives — The Forum and Rewiring Fashion — to share thinking on the role of independent fashion brands and retailers ... Show More
24m 46s
May 2023
GaryVee's Digital Marketing Mastery | Experts Unpack Influencer Strategies & Content Trends
Join host Gary and industry leaders on this new episode of VaynerX's Marketing for the Now. Discover how to leverage cultural trends, consumer interests, and the digital revolution to stay ahead. Understand the shift to brands becoming content publishers for platforms like Yo ... Show More
59m 36s
Feb 2023
How Brands Can Court Luxury Shoppers in Japan
Christine Edman, executive officer of Japanese e-commerce site Zozo, talks about what makes the country’s consumers tick, and how the fashion landscape is set to shift in the years ahead. Background: Japan is home to some of the world’s most sophisticated and fervent fashion cons ... Show More
28m 51s
Listen to millions of songs and podcasts on Anghami