Mark Tremlett is the founder and director of organic bed and mattress brand Naturalmat.
Founded in 1999, they now generate over £6 million a year via their Shopify store and other channels.
And they have recently gained their B Corp certification!
In this episode we discuss:
- The alignment of sustainability and customer expectations
- How demographics have changed within the past decade
- Exploring print as a means of marketing
- Utilising a multichannel approach to advertising
- Reducing the carbon footprint of an eCommerce store
Learn more about Bloomreach >>> ecmp.info/bloomreach
Find out more about Treyd at https://ecmp.info/treyd
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This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
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