How to Prevent International Deals From ...

About this episode

Martin Richenhagen, former CEO of AGCO Corporation (NYSE: AGCO)

Have you ever wondered why international deals fail so often? Hear from AGCO Corporation's former CEO, Martin Richenhagen, about how leaders can prevent these types of deals from failing. In this episode you'll hear:

- Stories of international deals Martin's worked on

- The keys to a successful international deal

- The importance of brand awareness

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