A CEO's involvement in B2B sales deals, while often well-intentioned, can sometimes backfire. INSEAD marketing professor Christoph Senn has spent years studying the role top leaders play in B2B relationships. In this episode, he shares the five archetypes of CEO behavior when it comes to sales, which ones are the most effective in closing a deal, and where t ... Show More
Mar 18
What It Takes to Execute a Successful Company Turnaround
If a company starts to veer off track, whether amid technological change, marketplace conditions, or otherwise, it is daunting to get back on a path to growth. But big turnarounds are possible, provided you have the right team and mindset. When he was president and CEO of Marvel, ... Show More
29m 11s
Mar 11
Looking Back on Nike’s Evolution from Startup to Global Enterprise
Phil Knight, co-founder, former CEO, and Chairman Emeritus of Nike, tells the story of starting the sports apparel and equipment giant after taking an entrepreneurship class at Stanford and teaming up with his former track coach, Bill Bowerman. Together, they changed how running ... Show More
19m 57s
Mar 2025
How to Lead a Successful Turnaround
When a company, division, or product line has been struggling for some time, it can feel nearly impossible to get things back on track. But big turnarounds are possible, provided you have a team willing to work hard, be creative, and embrace change. When he was president and CEO ... Show More
28m 33s
Feb 2021
148 Trey Taylor - A CEO Does Three Things
<p class="p1">For some CEOs and leaders, getting pulled in countless directions each day is par for the course. Many leaders feel they have to be involved in all aspects of their business. When that happens, they end up spending valuable time, effort, and focus on low priority it ... Show More
18m 26s
May 2025
Lessons from 90+ Deals: Questex CEO, Paul Miller on Cultural Fit, Value Creation & Post-Close Audits
Paul Miller, CEO of Questex Paul Miller joins us to share his extensive experience in M&A, having led more than 90 acquisitions throughout his career. Paul reveals how Questex uses a proactive, buyer-led approach focused on culture, strategic alignment, and integration discipline ... Show More
57m 46s
Dec 2024
Mastering Sales Psychology: Insights from Simon Severino
<p><span style="color: rgb(52, 52, 52);">In this episode of the Daily Mastermind, host George Wright III delves into the subject of sales psychology with Simon Severino, CEO of Strategy Sprints. Simon shares his journey into sales, emphasizing the importance of understanding buye ... Show More
20m 28s
<h3>Coaching and Training</h3> <p>🎯 <strong>50-60% of salespeople</strong> not achieving quota is frustrating companies, yet managers fail to <strong>properly train</strong> their reports, resulting in <strong>lost opportunities</strong>.</p> <p>🏆 Top management should have <st ... Show More
