The secret to persuading others and getting your ideas to catch on.
Jul 6
303. On Point, On Brand: Why Honest Communication Always Lands
"You want to own the message and your narrative."Strong communication is about more than delivering a message—it’s about building trust over time. As Zoom’s Chief Marketing Officer, Kim Storin has helped shape communication at one of the world’s most recognizable brands, balancin ... Show More
22m 33s
Jul 2
302. Master This: How to Learn Like the Experts Do
"If these masters are still continually trying to improve their own craft, I don't have any excuses."The world's best don't reach the top and stop learning—they keep refining their craft. David Rogier, founder and CEO of MasterClass, has spent years sitting across from elite perf ... Show More
18m 38s
Aug 2024
Transforming Self-Talk: The Impact of Words on Mindset and Growth
"Use words with care and attention."
- Ana Melikian
In this episode, the host, Ana Melikian, delves into the timeless wisdom of "The Four Agreements" by Don Miguel Ruiz, focusing particularly on the power of words.
Ana uncovers the concept of “self-limiting beliefs” or ... Show More
19m 8s
Aug 2020
Mastering the Art of Persuasion
Jonah Berger, professor at the Wharton School of the University of Pennsylvania, says that most of us aren’t approaching persuasion the right way. Pushing people to behave how you’d like them to or believe the same things you do just doesn’t work, no matter how much data you give ... Show More
27m 9s
Oct 2020
414: Jonah Berger | How to Change Anyone's Mind
Jonah Berger (@j1berger) is a professor at Wharton and a world-renowned expert on word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors catch on. He's also a bestselling author; his latest book is The Catalyst: How to Change Anyone's Mind. Wha ... Show More
1h 5m
<p><a href="https://stephanie197.typeform.com/to/j1scjtOU" rel="noopener noreferrer" target="_blank"><strong>We want to hear from YOU! Take our survey.</strong></a></p><br><p>Have you ever wondered why some people seem to have a magical way with words, effortlessly connecting wit ... Show More
<p>Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://jonahberg ... Show More
<div class="OutlineElement Ltr SCXW264723387 BCX0"> <p class="Paragraph SCXW264723387 BCX0"><span class= "TextRun SCXW264723387 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class= "NormalTextRun SCXW264723387 BCX0">We are delighted to welcome Jonah Berger, Marke ... Show More