Allyson Felix is the most decorated American track and field athlete of all time. She’s also a mother. Those two identities came into conflict in 2018 when negotiating a contract renewal with her shoe sponsor, Nike.
Ultimately, Allyson broke ties with Nike because the new contract presented a significant pay cut and lacked adequate maternal protections. Af ... Show More
Feb 9
Netflix: Reed Hastings. “We’re Not a Family.” The Provocative Idea That Helped Build a Streaming Giant
Netflix shouldn’t have survived.In 1997, Blockbuster owned home entertainment—9,000 stores, a business fueled by late fees, and a brand that felt untouchable. Netflix was a scrappy DVD-by-mail experiment that almost sold itself off to stay alive.So how did Netflix win?In this con ... Show More
1h 24m
Aug 2021
Allyson Felix's Awakening After The Nike Fallout (Rebroadcast)
At the Tokyo Olympics last week, U.S. track and field star Allyson Felix won gold in the women’s 4 x 400 meter relay, making her the most decorated American track and field athlete ever. Today, we’re replaying an episode that aired in the buildup to the Games. Tiffany spoke with ... Show More
11m 57s
Mar 2018
Nike vs Adidas - Interview with Liz Dolan and David Meltzer | 7
<p>Today we talked to Liz Dolan, former Nike CMO, and David Meltzer, sports marketing guru and agent about this vicious war. If you loved them here, you’ll love their podcasts even more.</p><p>Liz co-hosts <a href="https://itunes.apple.com/us/podcast/safe-for-work/id1353460577?mt ... Show More
44m 50s
Mar 2023
The Brain Behind Nike’s Brand with Nike’s Former CMO
<p>#23: I meet Greg Hoffman, the brains behind Nike’s marketing campaigns as the former Chief Marketing Officer. A global brand leader, Greg held marketing, design, and innovation leadership roles at Nike for over 27 years. He shares with us his life at Nike, to show you how you ... Show More
42m 15s
Mar 2018
Nike vs Adidas - Rebound | 5
<p>Nike, the late starter struck gold with its “Just Do It” campaign. Launched in 1988, the shoe giant finally had a tagline as good as its shoes. Meanwhile, Adidas, the brand that started and found success long before Nike was even a dream, finds itself as the underdog. The Amer ... Show More
24m 4s
Mar 2018
Nike vs Adidas - The Defectors | 6
<p>The rivalry between Nike and Adidas has been intense for decades, but always respectful. But with intensity comes… defectors. Just three at the beginning, who set out to create a “Disneyland for designers.” And it worked. For the first time in a long time, the Swoosh was outpe ... Show More
19m 20s