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Mar 2018
26m 40s

Nike vs Adidas - Nike Air | 4

Wondery
About this episode
Every new Nike employee gets a list of principles that serves as the company’s philosophy. One: Our business is change. Two: We’re on offense, all the time.With those principles Nike sprinted from $29 million in revenue in 1973 to more than $850 million by 1983. But the biggest boost for Nike was an up and coming athlete. Like Jesse Owens fifty years before, ... Show More
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