logo
episode-header-image
Jan 2023
1h 21m

Tarte Cosmetics: Maureen Kelly

Guy Raz | Wondery
About this episode
Let’s say you had a passion but thought of it only as a hobby; certainly never the seed of a billion-dollar company. Plus, you are studying for a career in something unrelated to business. That’s Maureen Kelly’s story, CEO of Tarte Cosmetics. She was pursuing a Ph.D. in clinical psychology and already had TWO Master’s degrees when she realized she didn't wan ... Show More
Up next
Yesterday
Advice Line with David Neeleman of JetBlue
Today’s callers: Barbara in Massachusetts wonders how her nutrition education theater company might live on past her own involvement. Then Jeff in Illinois looks to carry the momentum from his Ninja Warrior-inspired gyms to form a professional league around the sport. And Vince i ... Show More
44m 24s
Apr 27
Shep and Ian Murray: Vineyard Vines. A Stale Product Transforms into a Lifestyle Brand.
In the late 1990s, Shep and Ian Murray looked at a shrinking category–men’s ties–and saw an opportunity: a necktie isn’t just functional. It’s expressive. It can signal identity, taste, aspiration. With no fashion experience and no outside investors, the Murray brothers started m ... Show More
1h 8m
Apr 23
Advice Line with Eric Ryan of Method returns
Today’s callers: Christina from California wonders how to build trust with her fragrance brand formulated without allergens. Then, James, also from California, assesses how he can create more brand awareness for his kids' flip flop company. And Ben from Florida evaluates whether ... Show More
40m 18s
Recommended Episodes
Feb 2021
From Kitchen Experiments to Cult Favorite Skincare Brand
<p>You'll learn how Janell received her first national retailer contract, how she leaned on word of mouth marketing to grow her business from scratch, and how she became a beauty industry disrupter. </p><p>For more on Camille Rose and show notes: <a href="https://www.shopify.com/ ... Show More
35m 26s
Aug 2021
Sasha Plavsic: Ilia Beauty Founder and Chief Creative Officer
<p>In founding clean skin-centric beauty line <a href="https://www.instagram.com/iliabeauty/?hl=en" rel="noopener noreferrer" target="_blank">Ilia</a> ten years ago, Sasha Plavsic was way ahead of the industry in what would become known as “clean beauty.” The brand began with a l ... Show More
57m 19s
Feb 2021
Estée Lauder vs L'Oréal | Do or Dye | 2
<p>It's 1904, and ambitious French chemist Eugène Schueller quits his job as a researcher to focus on formulating the first synthetic hair dye. Teaming up with Parisian hairdressers to spread the word about his product, he soon expands into hair care and sunscreen, relying on his ... Show More
23m 55s
May 2021
Sponsored: Small Business Stories | Columbia Sportswear | 2
<p>This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small.</p><p>It’s 1970 and Gert Boyle’s life is in ruins. Her husband’s just died, and now, ... Show More
31m 23s
Nov 2020
Deborah Yeh, CMO of Sephora - Defying Tenure Odds Through C-Suite Collaboration
Deborah Yeh, CMO of Sephora, has beat the odds in holding her seat at Sephora for more than 8 years. And while sticking with a brand isn’t common, the reward has been the ability to have impact. Since she joined Sephora, her role has continuously evolved towards the transformatio ... Show More
31m 54s
Jun 2024
How Claudia Sulewski Stays Passionate about Content Creation and Exploring New Career Opportunities
Claudia Sulewski has been consistently creating content since she was 13-years-old and is known for her authentic online presence. Recently, Claudia expanded her career to acting and launched her first brand. In this episode, Claudia discusses staying passionate about content cre ... Show More
36m 38s
Nov 2022
Beauty costs: How do you create a beauty empire? With Marcia Kilgore
Perhaps you have heard of Marcia Kilgore, or maybe not, but if you’re a woman, a beauty junkie, or just love shoes, you are likely to have heard of one of the five multi-million dollar companies that she has launched over the last two decades.Marcia is the brains behind the beaut ... Show More
17m 29s
May 2017
149: How to Use Influencer Marketing to Generate Millions with Gretta Rose van Riel of SkinnyMeTea
In 2012, Gretta Rose van Riel, like most aspiring entrepreneurs, found herself spending all of her free time building a business. It was nothing more than a passion project at the time, something to do in her spare time when she wasn't working at her day job. Despite the fact tha ... Show More
1h 15m
Nov 2022
Building Starface with Julie Schott
Julie Schott, the former beauty director at Elle Magazine and founder of Starface, is sharing how she is not only normalizing acne - but making it a fun experience. She explains how she knew it was time to launch her brand, the meaning behind the stars, and why she took clinical ... Show More
41m 53s