We’re walking you through exactly what to do for your Black Friday promotion: How many emails to send, what you should say, when you should send them, and even providing a case study from a product-based business. We’re also going to show you ways to take things to the next level and get the most out of your holiday promotions!
Oct 29
779. Why a Profitable Product Business Can Still Feel Broke
Are you making sales and growing your business but still wondering why there isn't more cash in the bank? In this episode, I break down why profitability doesn't always mean having cash readily available, especially when money has to go back into inventory, production, and growth ... Show More
28m 10s
Oct 22
778. How to Turn Dead Inventory Into Cash and Finally Pay Yourself More with Catherine Erdly
Your product business is making sales, so why does it feel like there's never enough money in the bank? The problem might not be how much you're selling, but how much cash is trapped in your inventory! I'm joined by retail strategist and author Catherine Erdly, who has spent over ... Show More
54m 3s
Dec 2019
130: Breakdown of my simple Black Friday sale
I decided to do a simple Black Friday promo, and today I'll be sharing exactly what I did, the strategy, and the results. Listen in to learn advantages and disadvantages of Black Friday sales, why I don't normally discount my products (but why I decided to do so now), and the spe ... Show More
19m 6s
Sep 2022
eCommerce Marketing Experts' Black Friday Tips inc SEO, Email, and Facebook Ads
<p>In this episode, we have everything you need to know to make this year's Black Friday (and the whole holiday season!) super successful for your business. </p><p>Our 7 eCommerce experts share powerful advice that is going to help you end this year on a high for your busines ... Show More
25m 55s
Nov 2025
Black Friday SEO: Last-Minute Strategies That Still Work (2025 Edition)
E857: How to prepare your website for Black Friday and Cyber Monday 2025 using search engine optimization. Even though the holiday shopping season is close, there are still several high-impact SEO actions you can take to improve visibility, attract qualified traffic, and capture ... Show More
11m 39s
Nov 2024
SLP 433: Self Love Quicky - A Positive Perspective on Black Friday
<p>Black Friday has become synonymous with massive sales and shopping sprees, marking the start of Christmas shopping and the festive season. For some, it’s a wonderful opportunity to grab bargains; for others, it’s a commercialised marketing ploy designed to fuel consumerism. Bu ... Show More
10m 27s