Wondering how to sell more on TikTok? Looking for a content strategy designed around business goals? To discover a proven TikTok content strategy designed to build awareness, support consideration, and drive conversions, I interview Austin Armstrong.
Oct 22
The Secrets of Human Behavior Applied to Social Ads
Struggling to create Facebook, Instagram, or TikTok ads that people remember long enough to buy from you? I interview Sarah Levinger to learn how to use behavioral science and consumer psychology to create social ads by deciding how to deliver a message, who to aim it at, and whe ... Show More
43m 26s
Oct 15
Making Instagram Reels Easier, Faster & Scalable
Wondering how to use Instagram's newest editing tools and analytics to scale short-form video content? I interview Elizabeth Marberry to learn how to use Instagram's First Draft feature, the Edits app, analytics insights, and profile optimization strategies to produce better Reel ... Show More
45m 12s
Oct 8
YouTube Retention Strategy: How to Hook, Hold, and Convert Viewers
Want to stop losing YouTube viewers in the first few seconds of every video? I interview Adam Ivy to learn the BINGE method, a YouTube scripting framework that boosts retention, generates engagement, and turns viewers into customers.Opening With a Banger Hook and Building Intrigu ... Show More
43m 32s
Jan 2020
TikTok Self-Service Ads: What Marketers Need to Know
On this week’s Social Media Marketing Talk Show, we explore an update of TikTok’s self-serve ad platform, how businesses are developing content on TikTok, and much more with special guest Rachel Pedersen. Check out Social Media Marketing World 2020 See Privacy Policy at https://a ... Show More
47m 57s
Jul 2021
477: TikTok Strategies for Personal Branding and Biz Growth
TikTok is a powerful tool for branding yourself and attracting a global audience to your content. Drea Okeke will teach you how to master the platform, no dance moves required (unless that’s your thing, then by all means, shimmy on over!)
Drea Okeke got her start in short-form vi ... Show More
46m 42s