Understanding the Alter Ego Effect with ...

There is a gap that almost every business author lives in at some point. Not a gap in knowledge or talent or ambition, but the gap between knowing exactly what to do and actually doing it consistently over months and years.It is, as Chris puts it, the most expensive place a busin ... Show More

Most business authors earn less than $1,000 directly from their book. And yet, some of those exact same authors go on to build multi-six and seven-figure businesses with that book sitting right at the center of everything.The difference? They stopped thinking of the book as the t ... Show More

In episode four of the Business Author Amplifier Series, Chris breaks down why so many business authors end up with a great book and zero new clients to show for it and exactly what to do differently.Using the story of a past client whose well-reviewed book moved the needle not o ... Show More

What if you could reinvent yourself and unlock your full potential by stepping into a powerful alter ego? In this episode, Todd Herman explores how creating an alter ego can help you shift your identity, mindset, and behaviors for success. He shares how this method enables indivi ... Show More

How do you get out of your own way so you can accomplish your goals and make your dreams come true? I’m excited to bring this conversation to you today because Todd Herman is a real high-performance coach. He’s a game-changing expert, a strategist, and works with some of the elit ... Show More

We all inhabit different identities throughout our day. Perhaps we’re entrepreneurs or employees, mothers or fathers, athletes or CEOs. But how can you harness the strengths of these different identities to get the best out of yourself? And can these different identities be used ... Show More

“There's a big difference between interested and committed.”Todd Herman  What if I told you that one secret to success just might be adopting a secret identity?I know. It sounds weird. I too was skeptical. But today's guest sold me with one unique thought:What if your alter ego i ... Show More

In this episode, we’re diving into The Alter Ego Effect by Todd Herman. I’m sharing how creating an alter ego can help you show up more confidently, get through tough stuff, & feel more in control. Whether it’s at work, the gym or just day to day life. I chat about building your ... Show More

Even Beyonce needed her alter ego, Sasha Fierce, in order to conquer the entertainment industry. And peak performance coach Todd Herman, after working with hundreds of Olympians and champion athletes, has learned that alter egos are an absolute requirement for extraordinary achie ... Show More

<p>What if there was a pill that would give you instant access to your greatest potential every time you needed it most?</p><p>What if that pill was free, had zero side-effects and worked in nearly every domain of life. Especially the ones where so many struggle, from public-spea ... Show More

“At the end of your life, you won’t remember the thoughts or intentions you had. You’ll remember the actions you took. You’ll judge yourself by how you showed up, by what you did, what you said, how you acted, and whether you performed the way you knew you could in any of the sta ... Show More

This episode is based on the book "The Alter Ego Effect," by Todd Herman. Do you ever wish you were someone else? Someone richer, stronger, more beautiful or well-spoken - like a movie star? It’s tempting to want to be something you’re not, comparing yourself to the people you se ... Show More

Are you hiding your authentic self behind labels and rules that don’t even represent you anymore? Welcome to a NEW podcast format where I sit down with you, one-to-one, to discuss the common blockers that prevent coaches and leaders from becoming the greatest versions of themselv ... Show More