YouTube is the world’s second biggest search engine. So, there are two ways to think about search when it comes to YouTube.
First, you need to figure out how to get your videos to rank higher in YouTube itself. Second, you need to think about how you can optimize your videos so they rank higher in Google.
Jan 2021
How A Sales Manager at LinkedIn Builds a Buyer-first Selling Strategy
Very few (3%) buyers find salespeople “trustworthy.” Kwesi Graves, Sales Manager at LinkedIn, wants to change the perception of people in his profession. To do that, he champions a methodology called “buyer-first selling” for his team of reps. He prioritizes quality over quantit ... Show More
12m 58s
Jan 2021
Why Sales Enablement is Critical For Revenue Growth
In our recent 2021 Sales Enablement Report, we saw that 65% of sales teams that outperformed revenue targets in 2020 had a dedicated sales enablement team or function at their company.Chris Pope, Director of Sales at Crayon, also believes that sales enablement is a critical funct ... Show More
8m 42s
Jan 2021
How to Help Your Sales Team Stay Productive During a Time of Change
According to Bryan Elsesser, the former Sr. Director of Sales at Aircall, 71% of salespeople are fatigued this year. Fatigue is a difficult problem to address, especially on a team where metrics are so important, but it’s not impossible. After landing in sales development, Brian ... Show More
11m 47s
Apr 2023
Ep 166: How the YouTube Algorithm Works TODAY
If you’re thinking about starting a YouTube channel, you have to know how the algorithm works. And you have to stay on top of how it’s changing.
If you don’t keep up with how the algorithm is evolving, you won’t be able to compete, you won’t be able to get your videos to rank or ... Show More
14m 25s
Jul 2023
Why YouTube Needs To Be Part of Your SEO Strategy -- Gabrielle Florance // Newell Brands
Gabrielle Florance, Senior Manager of Technical SEO at Newell Brands, explores the power of YouTube to drive your brand's influence and discoverability. When we think of YouTube, most SEOs don't consider it beneficial in terms of content strategy. However, YouTube is the second l ... Show More
15m 33s
Feb 2018
A Mashup: 6 Tips & Thoughts Around Starting & Growing A Youtube Channel
Guys, YouTube is a staple platform for my content as most of your know, and I think it's a super important place to be, as long as it's for YOU. If you're striving to be a vlogger, or other youtuber, the biggest thing to keep in mind is that you need to be constantly providing va ... Show More
23m 10s