The Paid Search Podcast is a weekly podcast about Google AdWords hosted by two AdWords managers and Google Partners. New episodes come out every Monday.
On today's show we're talking about how everything inside of AdWords is connected, and how we keep that interconnectivity in mind when we seek to answer the most common AdWords questions. So in today's sh ... Show More
Jul 13
HUGE News! Search Partners Revealed (Episode 521)
Google just made one of the biggest Search Partner Network changes in years… but is it actually useful?Try Opteo for free for 28 days - https://opteo.com/pspFor the first time, Google Ads advertisers can see which Search Partner sites are displaying their ads in Search, Shopping, ... Show More
20m 46s
Jul 6
Google is Hiding 60% of Search Terms, What Is The Solution? (Episode 520)
Google Ads is hiding more and more search term data, and it’s becoming a serious problem for advertisers.Try Opteo for free for 28 days - https://opteo.com/pspIn this episode, Chris Schaeffer explains why search terms—not keywords—are the foundation of successful Google Ads manag ... Show More
26m 37s
Feb 2022
The Future of Paid Search Advertising
<p>We've covered a lot of ground in the podcast about SEO but what's the current state of Paid Search. Well, it has changed enormously over the last few years, as Will Francis learns from Brendan Almack, MD of Wolfgang Digital. They chat about the three main ways in which Paid Se ... Show More
39m 27s
<p>Need to diversify your online advertising? Wondering how to leverage Google's entire ecosystem to reach more people? To discover how to get started with the Google Performance Max ads solution, I interview Brett Curry.</p><p> </p><p> </p><p><strong>Guest</strong>:<st ... Show More
<p>Do you want to diversify your ads beyond social platforms? Wondering how to get started with Google Search Ads? To discover how to target the right prospects with Google Search Ads, I interview Brooke Osmundson.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </str ... Show More
