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Apr 2022
33m 52s

The Basics of Growth Marketing: Engageme...

Andreessen Horowitz
About this episode
So, you’ve found product market fit and you’re starting to acquire users. But it’s not enough to just have users – you need to make sure they’re sticking around and keep finding value in your product. How do you measure and track user engagement and retention? a16z general partners Andrew Chen (formerly of Uber and author of the book, The Cold Start Problem) ... Show More
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