Startup Basics is BACK! This series focuses on one of the most important aspects of any successful startup: the customer. On episode two, Salesforce's Tiffani Bova joins to break down all things customer engagement: defining it, authenticity, blending automation with a human touch, social media strategies and more!
Jun 2023
Do We Need Humans Anymore in Customer Journeys?
<p>Customers are demanding speed and convenience in their interactions with companies. Technology, especially artificial intelligence, is often better at meeting customer needs than humans. Karen Lellouche Tordjman, leader of BCG’s customer experience work, explains how comp ... Show More
22m 18s
Jun 2021
Developing for Intent: How Conversational A.I. is Helping Brands Make Meaningful Connections with Consumers
<p>Is chat support helpful or annoying? </p><p>To me, it’s both. <br /><br />It’s helpful because it’s the way I prefer to be helped. It’s asynchronous, it allows for multitasking, and it can be done anywhere. </p><p>But, it’s also annoying. It sucks when you type something in an ... Show More
44m 50s
Nov 2022
How tech PR's job changed in 2022
Hello and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines.
This is our Wednesday show, where we niche down to a single person, think about their work and unpack the rest. This week, Natasha interviewed ... Show More
36m 20s
Jan 2021
How to Build a High-Value Customer Experience Products with Conga SVP, Eric Carrasquilla
<p>As the Senior Vice President of Product for Conga, <a href="https://www.linkedin.com/in/ericcarrasquilla/">Eric Carrasquilla</a> knows two things: No. 1 products can fundamentally change the workflow of any business. And No. 2, more times than not, customers will tell you what ... Show More
48m 58s
Nov 2021
Powerful Communication Across the Company with Eric Carrasquilla, SVP and GM of Digital Engagement Solutions at CSG, and Tim Vanderham, Chief Technology Officer and SVP of Software at NCR Corporation
<p>In business, there can be a tendency to label, categorize, and then make corresponding assumptions. This is very reasonable. In order to organize, it’s necessary. One less than ideal aspect of this mentality is that certain responsibilities may be assumed to be mostly relevant ... Show More
50m 58s
Mar 2024
2823: RingCentral: The Human Touch in AI-Powered Customer Service
Have you ever hung up after a customer service call, feeling more frustrated than when you dialed in? In today's episode, we delve into customer service, where dissatisfaction seems to be the norm rather than the exception. With a staggering 97% of people reporting poor interacti ... Show More
34m 34s
Oct 2021
The Power of Passion to Develop Technology with Idit Levine, Founder and CEO, Solo.io
<p>Certain types of technology are easier to understand for some people than for others, and that’s okay. Passion is contagious; iIt attracts employees and customers. Strong, passionate leadership with clear vision increases employee satisfaction that then translates to satisfied ... Show More
40m 12s