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Oct 2021
46m 14s

UP201: EA Sports, FIFA and women

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About this episode
For people under 30, FIFA is a computer game not a governing body. That’s become almost a cliche of sports marketing, and like all cliches, there might be some truth in it. Which is why the noises recently coming from EA Sports, the company which makes the game, are so interesting. There’s talk of a split between the governing body which licenses its name ... Show More
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