For people under 30, FIFA is a computer game not a governing body. That’s become almost a cliche of sports marketing, and like all cliches, there might be some truth in it. Which is why the noises recently coming from EA Sports, the company which makes the game, are so interesting. There’s talk of a split between the governing body which licenses its name ... Show More
Today
UP570 Spin Class: Here We Go! Premier League Transfer Window Special
Spin Class is our regular series with experts in sports communications, PR and reputation management. Football's transfer window is one of the definitive sports business stories. Its cast of characters include players, agents, managers, club owners and a small number of journalis ... Show More
48m 53s
Jul 2024
EA Sports FC with Nils Leonard
When EA Sports and FIFA parted ways in 2023, there was just one minor problem: the popular soccer video game’s brand was entirely wrapped up in the FIFA name. Nils Leonard, Co-Founder of Uncommon Creative Studio, shares how he and his team approached creating a FIFA-less brand th ... Show More
32m 46s
Feb 2021
Director of eFootball & Gaming at FIFA on why esports is vital to them
In this week's episode, Nathan is joined by Christian Volk, Director of eFootball & Gaming at FIFA, the international governing body of association football.They discussed FIFA’s intentions for FIFAe in 2021 and an overview of what’s to come, why esports is important for FIFA and ... Show More
16m 9s
Dec 2024
DAZN’s billion-dollar bet on FIFA
<p>With Fifa’s 2025 Club World Cup rapidly approaching, soccer's global governing body has finally found a broadcast partner in DAZN. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone discuss the eye-catching price tag, as well as other recent news from ... Show More
57m 2s