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Keep Optimising
by Chloe Thomas
269 EPISODES
Aug 2022
Play for free
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Marketplaces: Proven Amazon Strategies for Optimising Product Pages and Boosting Sales with Emma Bagley
Chloe Thomas
Marketplaces: How to Choose Channels and Grow Profits Strategically with Will Haire
Chloe Thomas
SEO: The 3 Questions Every eCommerce Brand Should Be Asking with Dan Coleman
Chloe Thomas
SEO: How to Improve eCommerce SEO with a Content Quality Audit with Ian Ferguson
Chloe Thomas
SEO: How to Drive SEO Buy-In From Plan to Execution with Owain Lloyd-Williams
Chloe Thomas
SEO: Using TikTok Data to Create High-Impact Content with Christine Corbin
Chloe Thomas
SEO: ChatGPT + Shopify... How can you capitalise on AI Shopping? with Sam Wright, Blink
Chloe Thomas
Google Ads: The Ultimate Guide to Six-Figure Campaigns with Issy Johnson, Stellar Search
Chloe Thomas
Google Ads: Advanced Tips for Precision Conversion Tracking and Optimisation with Michael Cole, Everflow
Chloe Thomas
Google Ads: Optimising Your Shopping Feed for Maximum Impact with Danny Ireland, Launch
Chloe Thomas
Google Ads: The 5 Dos and 5 Don'ts of PMax Optimisation with Becky Hopkin and Jonny Hyams
Chloe Thomas
Email & SMS: Why SMS Should Be Your Next Marketing Move with Naomi Davies
Chloe Thomas
Email: Increase Loyalty to Grow CLV & Profits with Anna Frapwell, Neon Digital Clicks
Chloe Thomas
Email & SMS: Data-Driven Welcome Campaigns—Insights from Samantha Burmeister
Chloe Thomas
Email: Popups 101: How to Craft the Perfect Signup Experience with Shaan Arora
Chloe Thomas
Email & SMS: Your Customer Retention Playbook with George Kapernaros, Yocto
Chloe Thomas
Partnerships: Tapping into Experts to Maximise Conversions with Eric Sheinkop
Chloe Thomas
Affiliate Marketing: 5 Do's and 5 Don'ts for getting Started with Kelly Morrison
Chloe Thomas
Affiliate Marketing: 5 Steps to Growing your Existing Program with Red Barrington
Chloe Thomas
Influencers: Meta Ads + Influencers = Success, with Sam Thompsett, Genie Goals
Chloe Thomas
Affiliate Marketing: Why "Affiliate" Isn't a Channel Anymore with Lee-Ann Johnstone from Affiverse
Chloe Thomas
Customer Retention: Turn Unboxing Into a Marketing Channel & Keep Customers Coming Back with Mollie Woolnough-Rai, Penny Black
Chloe Thomas
Customer Retention: CRM Simplified – The Right Tech, Clean Data, and Performance Insights with Nicky Lomax
Chloe Thomas
Customer Retention: How Subscription Attracts & Retains More Customers with Matthew Holman, Subscription Prescription
Chloe Thomas
Customer Retention: Why Resale Is the Next Big Thing in Customer Retention with Lydia Hartley, Continue
Chloe Thomas
Customer Retention: Mistakes to Avoid with Thomas Lalas
Chloe Thomas
Meta Ads: Using Server-Side Tracking to Boost Conversions and Increase ROI with Edward Upton
Chloe Thomas
Meta Ads: Top 5 Meta Ads Mistakes to Avoid with Aggie Meroni, White Bee Digital
Chloe Thomas
Meta Ads: Why First-Party Cookies are What You Need for Success with Yiqi Wu, Aimerce
Chloe Thomas
Meta Ads: Building Profitability in Your Meta Ads with Nikki Lindgren, Pennock
Chloe Thomas
Meta Ads: Running an In-House Creative Team with Janis Thomas, Look Fabulous Forever
Chloe Thomas
AI Use Cases: Automating Ads and Improving Your Campaigns Using AI with Komal Singh, 4XDigital
Chloe Thomas
AI Use Cases: How to Build Effective Customer Avatars Using AI with Sara Bodner
Chloe Thomas
AI Use Cases: Using AI and Automation to Boost Productivity with Jameela Ghann
Chloe Thomas
AI Use Cases: How AI-Optimised Product Descriptions Boost Conversion Rates with Thomas Ryan, Descriptomizer
Chloe Thomas
AI Use Cases: Using AI to Optimise Discounts, Boost Sales, and Improve Customer Experience with Rosie Bailey
Chloe Thomas
Content Marketing: Elevating Your Content Strategy with More Than Just Copy with Irem Isik, Storyly
Chloe Thomas
Content Marketing: Using Wikipedia to Build Your Brand with Bill Beutler, Beutler Ink
Chloe Thomas
Content Marketing: How to Build a Winning Content Calendar with Abby Wood, The Content Lab
Chloe Thomas
Content Marketing: Mapping Content to the Customer Journey with Hannah Brady, Connective3
Chloe Thomas
Content Marketing: Why You Need a Multiplatform Approach with James Carson, Publishing Strategy
Chloe Thomas
Attribution: Strategies for Optimising Google Ads Performance in a Cookieless World with Ian Lewis, Launch
Chloe Thomas
Attribution: Creating a Customer-Centered Privacy Strategy with Siobhan Solberg, Raze
Chloe Thomas
Attribution: Revamping Your Attribution Strategy with Luke Carthy
Chloe Thomas
Attribution: How First-Party Cookies Grow your Sales with Yiqi Wu, Aimerce
Chloe Thomas
Attribution: Building the Perfect Analytics Stack with JJ Reynolds, Vision Labs
Chloe Thomas
10 Black Friday Top Tips 2024 including Affiliate Marketing, Attribution, and Inventory Management
Chloe Thomas
Q4 Updates: Key Updates and Best Practices in SEO with Alex Moss, Yoast
Chloe Thomas
Q4 Updates: Strategies to Leverage the Secondhand Market with Zoe Rowswell, Tern Eco
Chloe Thomas
Q4 Updates: Optimising Opportunities in the Post-Purchase Stage with Hamish McKay, Order Editing
Chloe Thomas