JJ Reynolds is the founder of Vision Labs where he helps companies measure and take action on their marketing data.
In this episode, we discuss:
Dive in:
[06:44] Effective measurement improves strategy and efficiency consistently.
[10:16] Data aggregation is essential for comprehensive performance reports.
[15:22] Brands need simplified tech, visibility into individual outcomes.
[16:56] Unified, accurate analytics are essential for business decisions.
[19:44] Constant attention needed for evolving analytics strategy.
[25:49] Insider Tips from JJ!
Find the notes here: https://keepopt.com/224
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