Analyzing customers, competitors and the market: 3 areas which must always be considered in cases, even when it is not clear why. In essence, all businesses exist to serve customers. A business cannot exist without customers and to understand demand you must understand customers. The ability to meet demand is impacted by competitors/substitutes and market ba ... Show More
Apr 2019
What Is The Success Triangle And How Can YOU Profit From It
What if there was 3 things that were holding you back. After over 30 years in business I have found the 3 things that hold a company back, your goals, dreams and ambitions... Every single person is capable of more... Study and implement these 3 things and watch your business, lif ... Show More
8m 38s
Jun 2024
Reach Customers, Spend Less With These Expert Tips
<p>The marketing landscape is ever changing. Digital advertising costs are rising and there are more restrictions to access customer data. How can businesses navigate these realities and reach their business goals? </p><p>Eric Seufert, founder and partner at Heracles Capital, and ... Show More
26m 15s
Mar 2024
Getting Inside The Head Of Your Customers
<p>You care deeply about your customers, clients and even prospective customers and clients. You know you have the solution to some of their biggest problems, but getting them to understand and believe that can be a difficult task at times.</p> <p>In this episode, Bill Glazer wal ... Show More
46m 10s
Nov 2024
How to link business, sales, and marketing strategy - Daniel Priestley
Key takeaways Strategic Foundations: Business growth starts with creating demand that exceeds supply, driving scarcity to increase perceived value and profitability. The “Three-Part Year” framework helps businesses focus on: Marketing’s Role in Strategy: Marketing should focus on ... Show More
1h 2m