logo
episode-header-image
Dec 2018
30m 13s

Alison Wagonfeld, CMO Of Google Cloud - ...

ADWEEK
About this episode
tail spinning
Up next
Apr 23
Refusing to Become Irrelevant: Victoria Lozano on her Crayola Journey
Surely a legacy brand like Crayola has done all it could to grow, right? Wrong. In this episode of the Marketing Vanguard podcast, recorded live at Brandweek in Atlanta in November 2025, Victoria Lozano, former CMO of Crayola, proves that the growth work of even the most iconic b ... Show More
15m 43s
Apr 16
Benoit Vatere's Case for Keeping Liquid Death Dangerous at Scale
How can you sell water in a can successfully, without making it a gimmick? In this live episode of Marketing Vanguard from Brandweek Atlanta, host Jenny Rooney sits down with Benoit Vatere, Chief Media Officer at Liquid Death, to explore how he, as a non-traditional entrepreneur ... Show More
19m 14s
Apr 9
The Art of Making Fintech Cool with Catherine Ferdon of Coinbase
Taking risks and having them pay off in an industry as regulated as fintech can seem like an impossible task. But Coinbase’s success in bold and unique marketing proves it isn’t. In this episode of Marketing Vanguard, Coinbase CMO, Catherine Ferdon, reveals why bold creativity ma ... Show More
32m 4s
Recommended Episodes
May 2024
674: Selling Services to PE Firms with Aimably's Founder and Stanford Grad, Claire Milligan
Welcome to an interview with Claire Milligan, a Stanford graduate turned startup founder. Claire helps businesses grow by spending smarter and reducing their cloud costs. Her target market is PE firms. In this episode, we discuss what PE firms care about, how to approach them, th ... Show More
49m 54s
Apr 2024
436: Selling Services to PE Firms with Aimably's Founder and Stanford Grad, Claire Milligan
<p dir="ltr">Welcome to Strategy Skills episode 436, featuring an interview with Claire Milligan, a Stanford graduate turned startup founder. Claire helps businesses grow by spending smarter and reducing their cloud costs. Her target market is PE firms. In this episode, we discus ... Show More
51m 17s
Aug 2019
From Self-Taught Investor to CFO with Jennifer Ceran, CFO of Smartsheet
“I enjoy looking at companies, their futures, their strategies and how their financials work. It’s something I’ve always had a passion for.” — Jennifer Ceran How do companies make money? When do they choose to invest or pass? At what point in a company’s timeline should they IPO? ... Show More
50m 21s
May 2021
Policygenius: Jennifer Fitzgerald
Some of the world's biggest industries sell products that we all need...but don't want to think about. That's what drew Jennifer Fitzgerald to insurance: she wanted to help people understand the often bewildering world of protecting themselves in case of emergencies. In 2013, she ... Show More
1h 18m
Apr 2024
Preserve start-up spirit at scale: Techstars’ Maëlle Gavet
<p>Maëlle Gavet is the CEO of Techstars, a pre-seed investor focused on early-stage entrepreneurs. It boasts a market cap of $111.6 billion, and supports founders in programs that span from Tokyo to Lagos to Alabama. Maëlle champions hard work, gratitude, and a questioning nature ... Show More
30m 30s
Oct 2016
20VC: How You Can Learn To Be A Great Business Leader & Why All Successful Business Must Be Loved or Needed with Moisey Uretsky, Founder @ Digital Ocean
<p><a href="https://twitter.com/moiseyuretsky">Moisey Uretsky</a> is the Co-Founder & Chief Product Officer @ <a href= "https://www.digitalocean.com/">Digital Ocean</a>, the second largest and fastest growing cloud computing platform, with more than 700,000 developers having depl ... Show More
31m 20s
Feb 2022
Don’t predict the future. Create it, w/Net-a-Porter's Natalie Massenet
<p>You’ve had a glimpse into the future, and you’re sitting on an idea that could change the world. Now what? Well, prepare for layers of resistance, and be ready to spring into action. Throughout her career, Natalie Massenet has proved her ability to spot – and act on – a trend, ... Show More
37m 58s
Feb 2022
Stacey Abrams and Lara Hodgson on Starting and Scaling a Small Business
Entrepreneurs Stacey Abrams and Lara Hodgson share hard-won lessons from starting and running three companies together. They reflect on what makes their long-term partnership work and how they manage self-doubt and guilt. They also give tips for networking, hiring and retaining e ... Show More
40m 25s
Nov 2017
Look for the ideas that come at you sideways, w/Diane Greene of Google, VMware
<p>Business plan not entirely clear? Not sure how you’ll make enough money or find your users? That's OK. Really. The most scalable ideas often come at you sideways. You'll find yourself crabwalking from a small market to a bigger one to one of unimaginable scale. We talk to the ... Show More
35m 4s
Oct 2022
Think like an intrapreneur, w/Mach49's Linda Yates
<p>Innovation is the lifeblood of the startup — from product to processes and culture to creativity. But innovation is just as essential for scale companies. So how do you keep the innovation flywheel spinning at all levels of scale? The answer according to Linda Yates is to seed ... Show More
30m 49s