About this episode
Today
Meta Wants to Run More of Your Marketing — But Should They?
Wondering how to use Meta's newest algorithm changes and AI tools to lower your ad costs and improve lead quality? I interview Tara Zirker to discover how Meta's latest updates to ad placements, creative AI, the pixel, and business agents are reshaping what marketers need to cont ... Show More
42m 35s
Sep 10
How YouTube's Algorithm Can Find Your Customers for Free
Want to stop paying for distribution and let YouTube's AI find the right audience for your business? I interview Derral Eves to learn how to build a YouTube content strategy that lets the algorithm find and deliver your ideal customers without paid ads.Why Most Businesses Get You ... Show More
49m 14s
Sep 3
Is AI Making It So Anyone Can Run Effective TikTok Ads?
Want to run TikTok ads but find the Ads Manager interface overwhelming and the learning curve too steep? I interview Melissa Laurie to learn how TikTok's latest AI tools, including Agentic Hub, Symphony Creative Studio, and Content Suite, can simplify ad creation, automate campa ... Show More
41m 7s
Jan 2020
TikTok Self-Service Ads: What Marketers Need to Know
On this week’s Social Media Marketing Talk Show, we explore an update of TikTok’s self-serve ad platform, how businesses are developing content on TikTok, and much more with special guest Rachel Pedersen. Check out Social Media Marketing World 2020 See Privacy Policy at https://a ... Show More
47m 57s
Apr 2021
TikTok's New Music Creative Effects, Its New Video Editor, New Business Features, and More
Explore TikTok changes with Michael Stelzner and TikTok expert, Keenya Kelly. Guest: Keenya Kelly | If you want to go deeper, be sure to check out the Social Media Marketing Society where you’ll get instant access to 140 in-depth marketing workshops, live monthly ongoing training ... Show More
19m 48s
May 2022
129: Why You Need to Be on TikTok and 3 Tips to Start Easy
<p>In this episode, Sean chats with Rachel Pedersen about why you need to be on tiktok & 3 tips to start easy! ****** Join us for the #1 video marketing conference in the US for entrepreneurs 👉<a href='http://GrowWithVideoLive.com'>http://GrowWithVideoLive.com</a><br/><br/>T ... Show More
21m 46s
Mar 2024
Why TikTok Could Be an Incredible ATTRACT Strategy
Do you think you’re attracting new people to your business through social media? The social media platforms that have been around for a while used to be that way. These days, though, fewer people see your content on most social media. So what is social media good for? Most of it ... Show More
39m 39s
Sep 2024
(Part 2)How to Use TikTok Ads The Right Way to Grow Your Business
Ralph and Lauren welcome Bahar Bozdogan and Sheraz Amin to the show. They discuss how TikTok has evolved from a fun app for dances and memes into a serious marketing tool for businesses. The experts talk about the power of measurement, attribution, and lead generation on the plat ... Show More
59m 23s
Nov 2020
How to Understand Culture | Monday Marketing Takes: TikTok
<p>This episode of our series, “Monday Marketing Takes” featuring an assortment of essential marketing tips, key insights, as well as interviews with some of the key players from around the world in marketing. Today we feature an interview that I did with the TikTok head of ... Show More
18m 9s
Jan 2024
TikTok Updates: Content Trends, Creator Tools, and More
15m 43s
Apr 2023
TikTok Updates: Branded Effects, Shopping, The Bans, and More
15m 25s
Sep 2022
TikTok Updates: Content Research Tools, Sharing Features, and More
18m 25s
Sep 2023
TikTok Updates: Shops, Search Ads, Fulfillment, and More
15m 42s
Are you curious about TikTok? Wondering how to use TikTok for your marketing?
To explore what marketers need to know about TikTok, I interview Rachel Pedersen. Rachel is an organic social marketing pro and host of the Social Media Secrets podcast.
More about Rachel Pedersen: rachelpedersen.com
Show notes: socialmediaexaminer.com/373
Review the show: socialme ... Show More
<p>We explore the latest TikTok updates with Jerry Potter featuring <a href="https://keenyakelly.com/" rel="noopener noreferrer" target="_blank">Keenya Kelly</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel ... Show More
<p>We explore the latest TikTok updates with Jerry Potter featuring <a href="https://keenyakelly.com/" rel="noopener noreferrer" target="_blank">Keenya Kelly</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel ... Show More
<p>We explore the latest TikTok changes featuring Jerry Potter with <a href="https://www.keenyakelly.com/" rel="noopener noreferrer" target="_blank">Keenya Kelly</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noop ... Show More
<p>We explore the latest TikTok updates with Jerry Potter featuring <a href="https://keenyakelly.com/" rel="noopener noreferrer" target="_blank">Keenya Kelly</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel ... Show More