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3m 54s

How to Become the CMO of Klaviyo

I Hear Everything
About this episode
Marketing to AI agents without losing control of your brand or customers. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM that helps more than 200,000 consumer brands turn customer insights into personalized experiences. She has led Klaviyo's marketing since August 2023, after serving as CMO of GoTo and holding marketing leadership roles at ... Show More
Up next
Oct 29
Agent-to-Agent Marketing
Marketers now have to reach AI agents as well as people. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM used by more than 200,000 consumer brands. She has led SaaS and SMB marketing for 20+ years, including senior roles at GoTo and Salesforce. Domenici covers m ... Show More
3m 39s
Oct 28
Budgeting for AI Agents
Marketing to agents without losing control of your brand. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM serving more than 200,000 consumer brands, with 20+ years in SaaS marketing. She explains how to market to agents while keeping control of your brand and cu ... Show More
3m 36s
Oct 27
When Do You Let AI Hit Send?
Marketing to AI agents without losing brand control.Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM that helps more than 200,000 consumer brands turn customer insights into personalized experiences. She explains how to market to agents without giving up control ... Show More
3m 54s
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