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41m 25s

How To Win in B2B Social in 2026 with Ch...

Daniel Murray
About this episode
B2B social isn’t broken…most brands are just playing it wrong. Daniel sits down with Chris Cunningham, founding member of ClickUp and the brain behind one of the most recognizable B2B social strategies today. Chris breaks down how ClickUp went from a scrappy pivot to a content powerhouse by betting early on creators, comedy, and consistency, even when ... Show More
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Oct 28
How Brands Stay Distinct in the Age of AI with Anthony Reeves, Author of Eat the Donkey | Ep. 450
Why does every brand suddenly look the same? Anthony Reeves, author of Eat the Donkey and former brand and creative leader at Amazon, Kohler, LVMH, and WPP, has a theory, and it starts with "optimization." If using the same AI tools and the same data as your competitors leads to ... Show More
48m 52s
Oct 27
Marketing to Multicultural Audiences with Briana Méndez, Associate Director, Audience Insights & Strategy, SiriusXM Media
Is your multicultural Marketing just a diverse cast and a translated script?Briana Méndez, Associate Director of Audience Insights and Strategy at SiriusXM Media, helps brands get past that.She’s a Puerto Rican kid from the Florida suburbs who got her start at Remezcla, and now s ... Show More
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Oct 26
Is AEO Just SEO in a COSTUME? Run This Incognito Test| Ep. 131
Budgets are tight heading into the holidays, so a plain “20% off” feels weaker than it might another year. Jay Schwedelson shares the offer framing that wins when people are watching every dollar, and Daniel Murray makes the case for pitching your product as a must-have 2027 budg ... Show More
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