Plenty of dealers are hoping AI is the magic bullet. Ron Frey says if you think it is, you're wrong. He's earned the right to say it. Ron was a founding partner and COO at TrueCar, Chief Strategy Officer at AutoNation, and Global Chief Strategy Officer at CDK Global. He's delivered 10,000 cars a year sight unseen. Ron says nothing about why that worked has c ... Show More
Oct 1
Danelle Delgado: What Makes Great Salespeople Great
Danelle Delgado is known worldwide as the Millionaire Maker. She is the CEO of Engage Training and The Internal Alliance, a bestselling author, and a business and results strategist whose training systems are used by entrepreneurs, sales teams, and major dealer groups like Carter ... Show More
59m 47s
Sep 24
Peter Cooper: Why Customers Don’t Want to Come to Your Dealership
Peter Cooper opened his Lexus store in Allentown, Pennsylvania in 1990, in a market that would never let him be the biggest dealer in America. So he chased something harder to copy: becoming people's favorite place to do business. More than 20 years ago, he went one price, single ... Show More
1h 8m
Sep 17
Jason Stein: Where the Smart Money Is Moving in Automotive
Jason Stein has spent three decades inside automotive media, from running Automotive News across Jason Stein spent nearly three decades in automotive media, most of it as publisher of Automotive News and its properties in Detroit, Europe, Canada, and China, before moving to the d ... Show More
48m 18s
Dec 2024
From Navy Officer to CEO: When Military Discipline Meets Business Strategy
<p class="MsoNormal">In this episode, Aaron Sheeks, CEO of PureCars, shares actionable insights on strategic growth, leadership, and data-driven marketing. Learn how to build a thriving culture, align your team's efforts with ambitious goals, and leverage customer data to revolut ... Show More
45m 5s
Apr 2024
Lead to Scale: Cultivating Leadership for Business Growth (with Sean Ferres) | Ep 675
“Why would you allow it to change your behavior?” Today, join Alex (@AlexHormozi) as he guests on Sean Ferres channel to talk about strategies for customer acquisition, value enhancement, and retention, focusing on the importance of niche specialization and productizing services. ... Show More
25m 35s
Dec 2021
Managing Talent To Drive Higher Performance | Ep 355
All for one and one for all! Today, Alex (@AlexHormozi) talks about interesting ways to manage higher talent get good performance, and give your team purpose to feel like they’re also contributing to the overall growth of the business! Welcome to The Game w/Alex Hormozi, hosted b ... Show More
8m 31s
Jul 2025
Recruiting, Ops, and Churn: Real Business Fixes in Real Time | Ep 884
In Q&A, Alex (@AlexHormozi) breaks down the real bottlenecks inside 8-10 companies, from e-comm hatmakers and mobility coaches to high-ticket consultants and medical practices. Whether you're stuck at $2M trying to get to $10M or trying to fix churn, CAC, or hiring, this episode ... Show More
43m 32s
May 2020
How To Win Sales Without Being Skilled | Ep 203
Skills, Traits, Views, Repeat. Today, Alex (@AlexHormozi) talks about what kind of entrepreneur wins the sale, why it’s important to care about the interests of your customer, and how repeating the 3 breaking points of becoming an entrepreneur every time you level up will help yo ... Show More
11m 31s
Mar 2025
Stand Out By Telling The Truth | Ep 825
Wanna scale your business? Click here. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them l ... Show More
36m 9s