Are you more likely to buy some spicy mayo because it’s made by a blockbuster star? What about pet food or a mobile network? It used to be that you’d just buy a ticket to your favorite actor’s movie or your favorite singer’s concert, but as more celebrities cash in on their fame with product endorsements and brand extensions, what does that do to us and our relationship with celebrity culture? And how does that impact the way that we spend money on our favorite stars? Guest host Alice Wilder talks to Lindsey Weber and Bobby Finger, hosts of the pop culture podcast “Who? Weekly,” about the changing relationship between celebrities and consumers. Plus, which nepo babies are worth the hype?
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