Brian discusses a line he keeps coming back to: when you are trying to do something you have never done before, you may need to do something you have never done before. It sounds like a tautology until you separate the two halves, and Brian argues that almost everyone wants the first half without paying for the second. He explains why doing more of what you are already good at does not count as doing something new, and why that distinction is where most growth quietly stalls. He then applies the idea to two very different situations, the early stage startup and the established business that has flatlined, and makes the case that they suffer from opposite problems. Brian closes with Keith Cunningham's Thinking Time practice from The Road Less Stupid, including the mechanics of a session, why the useful thinking happens late, and three questions to bring to your first block.
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Meet Your Host:
Brian Gubernick is a visionary leader with over 20 years of diverse business and life experience. Currently the Chief Real Estate Officer for PLACE Inc and Co-Founder of Metrix Masterminds, Brian has held numerous other significant roles in the real estate industry including property investor, Realtor, sales team owner, brokerage operating partner, title/escrow company investor, property management partner, and start-up executive. Brian has also trained and/or personally coached thousands of sales professionals on the tenants of business success, leadership, and personal development.
Brian's passion for excellence is matched only by his love for family. He resides in Scottsdale, Arizona, with his wife and two daughters. When he's not creating exceptional real estate experiences or nurturing his entrepreneurial ventures, Brian can be found enjoying quality time with his loved ones.
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