Brian discusses the courage to change your mind after you have already announced your decision. He opens with a seventeen year old family friend who quit football before his senior season, held that line through summer workouts, preseason, and the first two games, and then did something almost no adult ever does. He reversed himself and asked for his spot back in week four. Brian argues the reversal matters far more than the decision, and that most seasoned business leaders would never have made the same move, not because they were right but because their decision had quietly turned into an identity. He walks through three real business reversals, including Steve Jobs taking Microsoft's money in front of a booing Macworld crowd in 1997 and Nike walking back into the wholesale partners it had publicly walked out on. Brian also discusses how to tell courage apart from flip flopping.
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Meet Your Host:
Brian Gubernick is a visionary leader with over 20 years of diverse business and life experience. Currently the Chief Real Estate Officer for PLACE Inc and Co-Founder of Metrix Masterminds, Brian has held numerous other significant roles in the real estate industry including property investor, Realtor, sales team owner, brokerage operating partner, title/escrow company investor, property management partner, and start-up executive. Brian has also trained and/or personally coached thousands of sales professionals on the tenants of business success, leadership, and personal development.
Brian's passion for excellence is matched only by his love for family. He resides in Scottsdale, Arizona, with his wife and two daughters. When he's not creating exceptional real estate experiences or nurturing his entrepreneurial ventures, Brian can be found enjoying quality time with his loved ones.
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