Is ChatGPT advertising your next big marketing win? Gyi and Conrad lay out what ChatGPT seems to be offering thus far, and then give you an inside look at what their own agencies have seen in their ad experiments on the platform.
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It sounds great to advertise on ChatGPT, right? Their pay-per-click price is a tiny fraction of Google’s, and you wa ... Show More
Sep 2
Conversations From 'A Seat at the Table', Part II: Ethics, Money, and the Art of the MSO Deal
We're heading back to Vista Consulting Team's "A Seat at the Table" event for one of the best conversations Conrad and Gyi had there, and it’s been sitting in the vault for a reason. Josh Porte, Partner and M&A Attorney at Holland & Knight, joins the guys to break down the ethics ... Show More
41m 18s
Aug 26
A Tale of Two CRMs… ah, hell. Let’s just vibe code it.
Waffling between a couple of lead management tools? Think you should just make your own? Let’s see what the pros (aka, Guy and Conrad Sam) think. Oh, and you bet we’re gonna make fun of Avvo. ----- First, if you haven’t thought through your firm’s need for lead management softwar ... Show More
48m 26s
Aug 19
Live! From the 2026 Lunch Hour Legal Marketing Summit
The 2026 Lunch Hour Legal Marketing Summit has come to an end, but boy, oh boy, did we capture some great questions in our live episode recording at the Acme Feed & Seed! To rub the FOMO in a little deeper for all those who skipped this year’s event, we have a special taste of th ... Show More
1h 1m
Mar 2024
The Lawyer’s Guide to Conversions || Listener LSA Queries
Ladies and gentlemen! Tonight’s main event is a rough and rowdy throw down over: What exactly is a conversion? Later, LSAs are confusing, amIright? Gyi and Conrad shed some light on how to make the most of your marketing dollar. _________________________ So, you’ve just placed a ... Show More
46m 28s
Apr 2023
The High Stakes Game of Google Paid Ads and Online Marketing with Nick Erickson of Angel Reyes and Associates Law Firm
Discover the high stakes of Google paid ads and online marketing for personal injury attorneys. Learn about the challenges of prequalifying potential clients and creating effective landing pages. Nick is the CMO of a top law firm in Dallas, TX and shares insights, tips and a tric ... Show More
1h 31m
Apr 2024
206. How Can Lawyers Grow Their Practices Through Effective Marketing Strategies?
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In this podcast episode, the host, Gary, is joined by Ronnie Deaver, a renowned legal marketing expert with a proven track record of helping law firms grow their practice. Together, they delve into practical strategies, emphasizing the crucial role of marketing, intake, and s ... Show More
33m 47s
Jul 2024
SEO Marketing in 2024: Authorship v. Expertise
You wrote some stuff, have great expertise, have great content… but does Google care? The guys hash out how to establish your cred and boost your content with tactical authorship strategies. ----- Conrad still values the bygone era of Google’s authorship attributions, but Gyi’s a ... Show More
28m 49s
Feb 2024
The Future of Agencies, Podcasting and Content Marketing with Google SGE with Neil Patel & Eric Siu
Today we witness an unprecedented meeting of minds as leaders from Perpetual Traffic and Marketing School, Ralph Burns, Eric Sue, Neil Patel, and Kasim Aslam, come together for a comprehensive discussion on the future of digital marketing. This episode transcends the typical disc ... Show More
50m 21s